Digital Marketing

15 hours ago

Norcross, GA, United States HonorVet Technologies Full time
Digital Marketing & Social Media Specialist | 36300049
Location: Norcross, GA, 30092
Duration: 6+ months Contract
Shift: 9:00 AM to 4:00 PM shift (Hybrid 2 days onsite Tuesday and Thursday / 3 days WFH)

Social Media Management
  • Serve as the primary driver of the company's social media strategy and execution.
  • Collaborate with marketing managers and stakeholders to develop and implement social media strategies across various platforms (e.g., LinkedIn, Facebook, Instagram, Twitter).
  • Create, curate, and schedule engaging content that reflects the company's brand voice and objectives.
  • Monitor and analyze social media performance, providing regular reports with insights and recommendations for improvement.
  • Respond to comments, messages, and mentions, fostering community engagement and brand advocacy.
  • Channel Reporting and Analytics:
  • Monitor and analyze digital marketing performance across channels (social media, email, website, paid ads) using tools like Google Analytics, social media insights, and marketing platforms.
  • Prepare and present performance reports to stakeholders, highlighting successes and opportunities for growth.
  • Identify trends and insights to improve ROI and engagement across all digital channels.
  • Collaboration with Stakeholders:
  • ct as a liaison between the marketing team and key internal/external stakeholders, ensuring campaigns align with their goals and expectations.
  • Support cross-functional teams, including sales, customer support, and product, by delivering impactful digital campaigns tailored to their needs.
  • Maintain open lines of communication with stakeholders to ensure alignment and buy-in on marketing initiatives.
  • Other Digital Marketing Responsibilities:
  • Contribute to the development of multi-channel marketing campaigns, including paid search, email marketing, display ads, and SEO initiatives.
  • Stay updated on industry trends, tools, and best practices to bring innovative ideas to the team.
  • ssist in maintaining and optimizing the company website for user experience and SEO.
  • Support the creation of digital content, including blogs, white papers, and case studies, as needed.

Skills
  • Mastery of social media marketing strategy and execution.
  • Familiar with most digital marketing strategies, tools, and processes, including websites, email campaigns, digital ads, marketing automation, lead generation, and performance tracking.
  • Working knowledge of Google Ads, PPC, and re-marketing platforms.
  • Strong analytical, project management, and multitasking abilities, excelling under tight deadlines.
  • Exceptional communication skills, adept at collaborating with global stakeholders.
  • knowledgeable in B2B marketing data analysis and performance reporting.
  • Continuously updated on digital marketing trends and best practices.
  • Thrives in dynamic, fast-paced environments, managing multiple complex projects effectively.
  • Proactive, self-motivated, and solution-oriented with "get it done " mindset.
  • Committed to personal growth and continuous learning, with sound judgment and adaptability.

Education
  • Bachelor's degree or an equivalent combination of education and experience.

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