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Product Marketing Manager
1 week ago
Hyve Solutions is a leader in the data center solutions industry, designing, manufacturing, and delivering custom Server, Storage, and Networking Solutions to the world's largest Cloud, Social Media, and Enterprise companies. We pride ourselves on collaboration, innovation and thought leadership. Our team consists of diverse, forward-thinking individuals who dare to challenge the status quo, while working with many of the world's biggest customers.
Product Marketing Manager
About The Role
We're looking for a talented B2B product marketing manager to help drive growth, education and awareness in the hyperscale market through the development and execution of strategic product marketing activities. Reporting to the Sr. Director of Marketing, this team member will work cross functionally, partnering closely with the technology, engineering, sales and field sales leaders to position our products and services.
Responsibilities
- Partner closely with sales, technology team and marketing coworkers to understand the customer, their business challenges and the competitive landscape
- Develop and implement compelling and effective product content, sales and differentiated competitive materials through impactful messaging, proof points and storytelling
- Develop product marketing plans to support overall business objectives
- Define, manage and execute product/services launches
- Aline closely with cross functional teams on essential sales enablement needs
- Create, define and manage account-based marketing strategy, lead scoring
- Research and monitor competitive landscape/players, identify core differences, strengths, weaknesses and opportunities across our competitive landscape, develop scorecards
- Create and deliver captivating presentations for various internal audiences
- Contribute to white papers, solutions briefs, blogs, social posts, webinars and other marketing content
- Drive strategic vendor marketing engagement
- Develop and ensure alignment on product positioning across all channels for both external and internal constituents
- Understand key technology trends, providing internal guidance and information
- 5+ years of B2B product marketing or product management (or other relevant) experience
- Experience in the hyperscale market or in the large-scale datacenter storage, networking or supporting services market(s)
- Strong ability to understand, explain, and translate complex technical concepts into simple and intuitive communications
- Collaborative communication style with experience working cross functional and in team settings
- Understanding of the vendor eco-system; experience with vendors a plus
- Proven experience in product positioning and messaging development
- Experience with ABM, hypertargeted marketing
- Excellent communication skills - verbal and written
Every Day is Casual Day
• Company Discounts
• Community Involvement Opportunities
• Profit Sharing
• Medical, Dental & Vision Insurance
• 401k
• FSA & HSA
• Paid Vacation, Holiday & Sick Days
• Employee Stock Purchase Plan
• Tuition Reimbursement
• Live Well Work Well Program
• And More
The preceding job description has been designed to indicate the general nature and level of work performed by employees with this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
@ HYVE Solutions, we believe employees are our greatest asset and we empower them to make a difference in our business. Diversity and inclusion make us all better. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.