Social Content Creator

2 weeks ago

Atlanta, United States Papa Johns Full time

Job SummaryWe’re looking for a creative, collaborative and motivated Social Content Creator to develop compelling assets across our key social channels. From ideation to execution, you’ll be responsible for bringing our brand to life through engaging visuals and videos that resonate with Papa Johns’ target audience.Duties and Responsibilities Effectively interpret and push existing social media strategyConceptualize and produce high-quality photo and video content for key social media platforms: Instagram and TikTok in partnership with Social Media Manager and Social AgencyCollaborate with Social Media Manager and Social Agency to craft monthly content calendars that include both a mix of planned and reactive contentProactively monitor key channels for reactive opportunitiesStay up to date on social trends with an emphasis on food and lifestyle to keep our content fresh and relevantActively participate in Culture Listening Crew to identify key opportunities for the brand to show up in cultureSchedule / publish content to key channels: Instagram and TikTokStay informed on real-time and monthly performance of content, using insights to optimize future workOccasionally appear on camera or behind the scenes, styling or prepping food for shootsOversee social media inbox in partnership with Social Media Manager to help support local Franchisee needsCollaborate with Integrated Comms Team to ensure brand consistencyFamiliarize yourself with cross-functional teams / initiatives that may impact or inspire your workEducation, Experience & CertificationsMinimum 3 years of professional content creation experience, with a strong portfolio showcasing your work.Proven ability to shoot and edit photos and short-form videos (e.g., Reels, TikToks).Proficiency with relevant software and tools (e.g., Adobe Creative Suite, Canva, Lightroom, video editing apps).Functional SkillsExcellent storytelling and editing skills.Deep understanding of social media best practices and platform trends (Instagram, TikTok, YouTube, etc.).Strong organizational skills and ability to manage multiple projects in a fast-paced environment.Ability to work independently and collaboratively, operate as a self-starter and comfortable with problem solving

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