Integrated Marketing Specialist

About Hot 8 YogaAt Hot 8 Yoga, we embody the practice we teach. Powered by heat, movement, and community, we are the premier hot yoga studio coast to coast with locations across California and New York City. Our philosophy is rooted in connection and in the belief that true transformation begins when individuals step into purpose-driven work. We offer a wide range of class styles, so there’s space for every level and every body and our studios are sleek, spotless, and intentionally hot.We are more than a yoga studio, we are a community. If you are passionate about wellness and looking to contribute to a professional, supportive, and mission-driven environment, we'd love to hear from youWe are seeking a creative and innovative Integrated Marketing Specialist. This is an exciting opportunity for someone who wants to create and develop brand presence in a fast-paced, fun, and energetic environment. Job Responsibilities Include: Content Creation + Graphic Design End to end content ideation and creation to support cross-channel initiatives for Hot 8 YogaContent Editing (Image, Video and Graphics)Conceptualize, manage, and produce lifestyle and brand photo shoots; Cast & curate internal and external talent for all content shootsCopywriting for assets across channelsSupport in the design and development of Hot 8 Branded Merchandise and ApparelManage Manage social media calendar, content & presence online Work with marketing + sales managers to schedule and create mail marketing blasts + sms + automations Travel to Hot 8 studios and offsite locations for events and content creation needs when needed Maintain consistency in visuals, branding, and brand tone across campaignsDesign, develop, and maintain all assets (digital, web, print, ad, OOH, in studio, window treatments, promotional, internal - ie training manuals, etc)Integrated MarketingSupport team in events, collaborations, new studio openings and other marketing initiatives as neededFoster strong relationships with influencers, creators and teachers in order to develop strong content focused on the Hot 8 CommunityWork events and connect with key players to capture content and deliver event goalsOther design projects and responsibilities as assignedDesign Research and Mood/Concept DevelopmentDigital Asset OrganizationPartner with internal marketing team and external agency to brainstorm and execute contentRequirements3+ years of graphic design experience at agency, brand, and/or retail.3+ years of experience as a social content creator at an established consumer brand.A passion for yoga, fitness and wellness preferredProficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and other relevant design tools, including Figma.Highly skilled in photography and videography; ability to personally shoot and edit content that meets the needs of social creative briefs.Deliver quick turn social content based on trends, events or user generated content through video, photography, or graphic design.Strong sense of design principles, current design trends, social media landscape, emerging content formats and best practices across platforms. Keen eye for typography, visual hierarchy, and composition.Knowledge of these areas a plus: animations, original illustrations, product design, apparel graphic designExcellent communication, collaboration and interpersonal skills. Ability to build credible, effective relationships with key stakeholders and cross functional teams across corporate and studio environments.Must have strong organizational and planning skills with the ability to work under tight deadlines and to effectively manage multiple projects simultaneously.Benefits:Health InsuranceMembership benefits for Hot 8 Yoga studiosOpportunity to work with a passionate team and shape the future of wellnessCareer growth and development opportunities in a rapidly expanding companyThe pay range for this role is:71,000 - 80,000 USD per year(Corporate)PI6193687f761e-30511-39200637