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Senior Social Media Editor, Outkick

2 weeks ago

New York, United States Outkick Full time

OVERVIEW OF THE COMPANYOutkickOutKick is a cutting-edge national multimedia platform that produces and distributes engaging content at the intersection of sports news, sports culture and pop culture. OutKick’s stable of reporters, hosts and contributors are accessible on as well as across video livestreams, social media, podcasts, and radio, reaching tens of millions of fans each month. Owned by FOX Corporation, Outkick was originally founded by Clay Travis. For more information, please visit .JOB DESCRIPTION**You MUST include a cover letter to express why you are interested in this particular role.**OutKick Media is looking for an experienced Senior Editor, Social Media to join our team. You have been a manager and leader previously and bring experience from both a news or sports background in the vital area of strategically aligning content with an organization’s social media presence. You understand that social media is a crucial growth engine for and are relentless and aggressive in building OutKick into a distinctive, must-follow voice in the digital sports media and social landscapes. You are skilled in growing and engaging audiences across YouTube and other social platforms with the ability to develop platform-specific strategies to increase subscribers, boost watch time, and foster a loyal community. This is a highly collaborative role across all verticals, including editorial, sales, and marketing teams. A particular focus will be placed on the success of OutKick’s streaming shows on YouTube, and you will play a pivotal role in helping grow their reach, engagement, and visibility across platforms. Growing other social platforms such as X, Facebook and TikTok are vital as welll. You will manage a social media team and maximize output and coordination across the platform.You are already familiar with and feel that your style and editorial sensibilities align with what makes OutKick unique among more traditional and predictable sports media brands. You have a sharp sense of what resonates with the OutKick audience and how to maximize the impact of content across both the site and social channels. You are proficient in analyzing audience insights and using data to drive content optimization and reach new viewers. You will work closely with the OutKick Head of Content, other editors, and most facets of the organization on a daily basis.**You MUST include a cover letter to express why you are interested in this particular role.**A SNAPSHOT OF YOUR RESPONSIBILITIESCollaborate directly with the editorial and show producer team—generating story ideas, assigning coverage, and managing day-to-day operationWork closely and collaboratively across departments—including editorial, sales, and marketing—to align messaging, grow engagement, and amplify OutKick’s contentLead and execute ’s social media strategy, including managing the social media team and training the broader editorial team on workflows and platform best practicesAudience Development Expertise: grow and engage audiences across YouTube and other social platforms. Develop platform-specific strategies to increase subscribers, boost watch time, and foster a loyal community. Analyze audience insights and use data to drive content optimization and reach new viewersFocus on making OutKick’s streaming shows highly successful on YouTube through platform optimization, collaboration with content teams, and innovative promotion strategiesGrow all social platforms for React quickly to breaking news and stay ahead of digital and social media trendsWork with social platforms and the FOX Digital team to understand content guidelines, monetization opportunities, and integrate those learnings into team-wide practicesParticipate in high-level strategic conversations around content, growth, and audience developmentWHAT YOU WILL NEEDAt least 10 years of experience in news, TV, and/or digital mediaProven management experience, including editorial oversight and team leadershipStrong social media expertise and working SEO knowledgeExcellent editorial judgment with deep knowledge of sports, news, entertainment, and viral content and the brand Strong written and verbal communication skillsFlexibility to respond and coordinate with your team as news and developments dictateSelf-motivated with a sharp editorial instinct tailored for digital consumptionCompetitive drive to outperform industry benchmark. NICE TO HAVE, BUT NOT A DEAL BREAKERExperience with digital analytics tools such as Chartbeat or Adobe Analytics to help build and track audience growthPursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $102,000.00-125,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.