Director of Communications and Marketing

Director of Communications & Marketing Bookmark this Posting Print Preview | Apply for this Job Please see Special Instructions for more details. Please attach or provide a link to a portfolio of eight to 12 samples demonstrating your ability to work across a range of media/platforms. Samples should reflect your skills in digital and graphic design, layout, branding and/or any additional strengths relevant to the position. Posting Details Position Information Winthrop Position Title Director of Communications & Marketing State Title Public Information Coordinator State Class Code BC20 State Pay Band 05 Annual Salary/Hiring Range $51,911 to $55,631; actual salary depends on qualifications. Job Purpose Reporting to the Dean, the Director of Communications & Marketing leads the development and implementation of all marketing and communications strategies for the College of Visual and Performing Arts (CVPA). Incumbent produces communications to promote and support co-curricular and educational programs, special events, reporting, student recruitment, and community, donor and alumni engagement. Required Qualifications Bachelor’s degree in marketing, communications, graphic design or an arts-related discipline. At least two years of relevant experience. Proficiency with Adobe Creative Suite and Microsoft Office Suite. Preferred Qualifications Experience in marketing, communications, branding, social media and web design. Experience with photography and video editing. Experience leading a design team. Knowledge, Skills & Abilities Summary Expert knowledge of marketing and design principles, strategies and best practices. Understanding of brand management and the ability to design and produce materials and other collateral that ensure consistency. Exceptional graphic design skills. Effective oral and written communication skills and the ability to produce and edit a range of engaging written and electronic content for diverse audiences. Effective project and time management skills, including the ability to meet deadlines while working on multiple concurrent projects. Ability to lead a design team. Ability to supervise and mentor student interns. Sufficient technical ability to quickly master software, web management systems, and data collection and reporting tools. Strong interpersonal skills and the ability to establish and maintain effective working relationships with faculty, staff, students, alumni, donors, media outlets and the general public. Job Summary Leads all communications and marketing strategies for CVPA, increasing visibility and engagement across regional/national audiences. Designs and produces digital and print promotional materials for recruitment and marketing of CVPA programs and events. Maintains up to date, visually dynamic college catalog and website aligned with promotion, accreditation, recruitment and audience engagement goals/needs. Designs and produces the college’s bi-monthly newsletter. Develops video and photo assets for archive and marketing. Manages donor communications, alumni engagement and fundraising initiatives in collaboration with University Advancement and Alumni Relations. Develops targeted social media strategies and digital ads. Engages with and provides accurate and timely information to media outlets and social channels; generates and responds to social media posts; and writes press releases. Coordinates and promotes specific college and community events and activities, including open houses, recruitment initiatives, fundraising activities and community events. Travel/Overtime Requirements Occasional evening and weekend work and some regional travel. License/Certification Type of Position Classified Position Status Full-Time FLSA Status Exempt Hours Per Week 37.5 Months per Year 12 Posting Detail Information Posting Number 2026032S Open Date 11/11/2025 Close Date 12/10/2025 Special Instructions to Applicants Please attach or provide a link to a portfolio of eight to 12 samples demonstrating your ability to work across a range of media/platforms. Samples should reflect your skills in digital and graphic design, layout, branding and/or any additional strengths relevant to the position. PLEASE NOTE * A resume will not be reviewed to determine whether an applicant meets the qualifications outlined in the job vacancy notice (posting).* Responses to supplemental questions are considered part of the application; failure to respond will result in disqualification. NOTICE