Director-Marketing - Sports Partnerships

4 days ago


New York, United States American Express Full time

At American Express, our culture is built on a 175-year history of innovation, shared and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.How will you make an impact in this role?The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective. The Global Brand Sponsorships and Experiential Marketing team sits within GABM and leads 40+ partnerships globally, delivering best-in-class ticket access, live event and digital engagement platforms across Card Member and Prospect passion points of sports, music, theater and various other cultural interests. Reporting to the Vice President, US Sports, this Director role will be New-York based. Job Responsibilities: Lead multiple direct reports and a large cross functional team while spearheading the strategy, creative development and execution of sports activations, including access and benefits for Card Members, prospect engagement programs, live activation plans, offsite/digital extensions, branding, utilization of contractual media and sponsorship assets and B2B hospitality programs Collaborate and lead robust set of internal and partners to deliver best-in-class plan, from briefing through execution and measurement Maintain large scale budgets in partnership with Finance team and other stakeholders, ensuring close understanding of internal processes and ensuring project comes in at or under budget Develop relationships across American Express enterprise to develop strategic sponsorship programs in support of business priorities relating to both B2B and B2C customers Communicate regular updates and full activation plans in strategic, clear manner to team leadership Represent American Express within the sports industry to deepen relationships, knowledge, and development to continue to be on cutting edge of customer experience Travel required (~25%) to execute onsite programs Qualifications7+ years' work experience with focus area in sponsorship, large-scale events, and experiential marketing/partnerships Proven track record in managing external partners, large-scale cross-functional teams and agency partners across experiential, media, content and PR Experience in people leadership including engagement in individual development plans Expert in navigating grey space and building a strategy from the ground up that delivers on team objectives Ability to work under pressure with compressed timelines Maintain balance while managing various work streams while demonstrating strong leadership and composure Strong communication skills (written and verbal), as well as executive presence Focus on innovation and constant appetite to know and learn more about the industry – including experiential marketing, technology, payment innovations and competitive landscape Strong measurement and analytical skills Bachelor’s degree required Work location requirements: New York, NY (hybrid) Salary Range: $123,000.00 to $215,250.00 annually + bonus + equity (if applicable) + benefitsThe above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:Competitive base salaries Bonus incentives 6% Company Match on retirement savings plan Free financial coaching and financial well-being support Comprehensive medical, dental, vision, life insurance, and disability benefits Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities



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