Demand Generation Specialist

1 day ago

Newburyport, United States Matter Full time
Job DescriptionJob Description

Demand Generation Specialist 

Boston, MA; Newburyport, MA; Denver, CO

Hybrid: In office Mon-Thurs, Remote Fri 

Matter is an independent and thriving brand elevation agency unifying digital marketing, PR and creative services.  From fast growth startups to established brands, we work with clients across diverse industries, including technology, consumer and professional services. We immerse ourselves in our clients’ worlds so that we can develop and execute strategic, content-rich campaigns that inspire action and build value through measurable results. 

As we’ve grown, we’ve maintained focus on building and nurturing a team-oriented and creative environment because we know that when we tap into our collective brainpower we come up with inspired solutions for our clients and because it makes for a happy place to work.  We work with people we like and can learn from, making our jobs a positive aspect of a balanced life. At Matter, we prioritize employee diversity, equity and inclusion and value everyone’s unique story. We’re proud of the many awards that we’ve garnered as a Top Place to Work and as a Top Agency in the US, but we’re equally as proud of the many organizations that we’ve helped through our agency-wide volunteer initiative.  If you’re the kind of professional that takes their work seriously, but also doesn’t take themselves too seriously, this could be the place to grow your career. 

As a Demand Gen Specialist, you will play a critical role in supporting our marketing automation practice, contributing to the execution and optimization of marketing and sales automation strategies. Reporting to the Demand Gen Manager, you will leverage marketing automation tools and platforms to support lead generation, customer engagement, and sales enablement efforts. This is a hands-on role where you will execute campaigns, contribute to reporting, and recommend optimizations with guidance from your manager. You will also begin to develop an understanding of how your work aligns with broader client goals and marketing strategies. 

Key Responsibilities 

Marketing and Sales Automation Support: 

  • Assist in the implementation and management of marketing and sales automation campaigns using platforms like HubSpot, Pardot, Salesforce, and Marketo. 

  • Execute day-to-day tasks such as building workflows, creating contact lists, setting up email campaigns, and managing sales cadences. 

  • Collaborate on email marketing initiatives, including segmentation, content implementation, and A/B testing. 

  • Support data management efforts to maintain CRM/database health, ensuring accuracy for targeting and reporting. 

Campaign Execution: 

  • Build and deploy email marketing campaigns, including writing and editing email templates, scheduling campaigns, and ensuring delivery accuracy. 

  • Assist in developing email marketing strategies that drive leads further down the marketing funnel and ultimately contribute to more deals and sales for both B2B and B2C clients 

  • Collaborate with cross-functional teams to ensure alignment between marketing channels and overall client goals. 

Analytics and Optimization: 

  • Contribute to campaign performance analysis and reporting to identify trends and opportunities for improvement. 

  • Support A/B testing initiatives to optimize engagement, conversions, and effectiveness. 

  • Provide recommendations for campaign adjustments with oversight from the Demand Gen Manager. 

Team Collaboration: 

  • Work closely with the Demand Gen Manager and account teams to ensure campaigns align with client objectives and timelines. 

  • Effectively communicate with copy team and design team to implement email requests in a timely manner. 

  • Communicate progress and insights regularly to internal stakeholders. 

Qualifications: 

  • Bachelor’s degree in Marketing, Business, or a related field. 

  • 1-2 years of experience in marketing automation, sales enablement, or related areas. 

  • Hands-on experience with platforms like HubSpot, Pardot, Salesforce, or Marketo. 

  • Basic knowledge of email marketing best practices, lead generation, and workflow automation. 

  • Analytical mindset with the ability to interpret data and identify trends. 

  • Strong communication skills and attention to detail. 

  • Familiarity with HTML/CSS and CRM systems is a plus. 

Why Matter? A healthy culture requires healthy, happy people. That’s why Matter goes above and beyond to provide exceptional benefits, fun bonuses, and culture perks to our workforce. These include:  

  • Exceptional company culture, monthly FUN events in all offices, happy hours, and surprise rewards throughout the year.  

  • A comprehensive time-off plan that includes PTO, sick time, a yearly winter break, birthdays off, short Fridays EVERY week, and other out of office time to support work/life balance.  

  • Competitive salaries, and lots of room for long-term growth and development  

  • Top notch health, dental, and vision plans  

  • Extensive and ever-growing programs for diversity, equity and inclusion, plus a variety of specialized employee resource groups, diversity focused events and initiatives, and more.  

  • Paid volunteer time through our Helping Hands program.  

  • Matter Wellness program, featuring extracurricular activities and interoffice competitions  

  • Employee referral program (get a $$ bonus for each referral we hire)  

  • Lots of other stellar benefits like a 401K program, pet insurance, FSA and Dependent care plans, paid parental leave, and so much more.  

Matter provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Matter also participates in the E-Verify program. 

Powered by JazzHR

HTO2boHKk9

  • Demand Generation Specialist

    1 day ago

    Newburyport, United States Matter Full time

    Job DescriptionJob DescriptionDemand Generation Specialist Boston, MA; Newburyport, MA; Denver, COHybrid: In office Mon-Thurs, Remote Fri Matter is an independent and thriving brand elevation agency unifying digital marketing, PR and creative services.  From fast growth startups to established brands, we work with clients across diverse industries,...

  • Travel Radiology Imaging Specialist

    3 days ago

    Newburyport, Massachusetts, United States American Traveler Full time

    American Traveler is seeking a travel radiology imaging specialist for a temporary position in a hospital setting.About the JobSpecialty: Diagnostic RadiologyDiscipline: Allied Health ProfessionalThe successful candidate will have the opportunity to work with state-of-the-art equipment and collaborate with a dynamic team of healthcare...

  • Talent & Culture Specialist

    21 hours ago

    Newburyport, United States Matter Full time

    Job DescriptionJob DescriptionTalent & Culture SpecialistBoston, MA; Newburyport, MAHybrid: In office Mon-Thurs, Remote Fri Matter Communications is an independent and thriving integrated PR, social media, digital marketing, and creative services firm focused on what matters most: our people, our clients and our results. From fast growth startups...

  • Radionuclide Imaging Specialist

    7 days ago

    Newburyport, Massachusetts, United States Voca Full time

    Voca is seeking a skilled Radionuclide Imaging Specialist to fill a travel position in Massachusetts.About the Opportunity:As a respected Nuclear Medicine Technologist, you will be responsible for providing high-quality imaging services utilizing advanced technologies. Your expertise will be essential in capturing accurate diagnostic information,...

  • Travel Nuclear Medicine Tech

    1 week ago

    Newburyport, United States AlliedTravelCareers Full time

    AlliedTravelCareers is working with OneStaff Medical to find a qualified Nuclear Medicine Tech in NEWBURYPORT, Massachusetts, 01950!Pay Information$2,709 per weekAbout The PositionWe. Are. OneStaff. Medical. An independently-owned, nationally-recognized and amazingly awesome staffing firm ready to work for you! A work ethic forged in the Midwest, we are...

  • Primary Care

    1 week ago

    Newburyport, United States Disability Solutions Full time

    About UsMass General Brigham Community Physicians (MGBCP) is a member of the Mass General Brigham system, which includes our world-renowned academic medical centers, nationally recognized specialists, conveniently located community doctors and hospitals, exceptional rehabilitation and home care services, and more!Our doctors are committed to delivering the...

  • Nuclear Medicine Specialist

    13 hours ago

    Newburyport, Massachusetts, United States Aureus Medical Group - Imaging Full time

    Nuclear Medicine Technologists are in high demand, and this travel opportunity allows professionals to work in various locations while advancing their careers. The assignment is for 16 weeks, with a guaranteed 40 hours of work per week and 8-hour shifts.The job description includes performing nuclear medicine tests, such as stress tests, Hida scans, and Bone...

  • Endocrinology Physician

    4 days ago

    Newburyport, United States Archway Physician Recruitment Full time

    Endocrinology Physician at Archway Physician Recruitment summary: We are seeking a Board Eligible/Board Certified Endocrinologist to join our established team in Newburyport, MA. This full-time position offers 32 clinical and 8 administrative hours, with a focus on providing high-quality healthcare for patients with various endocrine and metabolic disorders....

  • Travel Medical Imaging Specialist

    7 days ago

    Newburyport, Massachusetts, United States SkyBridge Healthcare Full time

    SkyBridge Healthcare is currently seeking a skilled Travel Echo Technologist to fill a 13-week assignment in Massachusetts.Job SummaryEcho Technologist Needed for Travel AssignmentThis travel opportunity allows the chosen candidate to work as an integral part of the healthcare team, utilizing their technical skills to provide high-quality patient care. As an...

  • Nurse Care Specialist

    6 days ago

    Newburyport, Massachusetts, United States American Traveler Full time

    Unlock a fulfilling career in travel nursing with American Traveler!About the JobWe are seeking a skilled Med Surg nurse to join our team for a 13-week assignment in Massachusetts.As a Med Surg nurse, you will provide high-quality patient care and work collaboratively with interdisciplinary teams to ensure optimal outcomes.You will have the opportunity to...

  • Travel Nuclear Medicine Technologist

    1 day ago

    Newburyport, United States OneStaff Medical Full time

    OneStaff Medical is seeking a travel Nuclear Medicine Technologist for a travel job in Newburyport, Massachusetts. Job Description & Requirements Specialty: Nuclear Medicine Technologist Discipline: Allied Health Professional Start Date: 02/06/2025 Duration: 13 weeks 40 hours per week Shift: 8 hours, days Employment Type: Travel "Weekly amount stated in the...

  • Orthopedic Care Assistant

    4 days ago

    Newburyport, Massachusetts, United States Spire Orthopedic Partners Full time

    Job OverviewWe are seeking a skilled Physical Therapy Support Specialist to join our team at Spire Orthopedic Partners. As a key member of our physical therapy department, you will play a vital role in delivering exceptional patient care and contributing to the success of our organization.Responsibilities:Preparation and Maintenance: Prepare treatment areas,...

  • Test Solutions Specialist

    22 hours ago

    Newburyport, Massachusetts, United States Rochester Electronics L Full time

    Key ResponsibilitiesDevelop and implement test solutions for analog semiconductors on ATE equipmentCollaborate with cross-functional teams to design and implement test hardware and softwareConduct product characterization and bench analysis to ensure accurate resultsPrepare and maintain detailed documentation of test requirements and proceduresCommunicate...

  • Rochester Electronics Semiconductor Specialist

    7 days ago

    Newburyport, Massachusetts, United States Rochester Electronics L Full time

    BenefitsRochester Electronics offers a comprehensive benefits package, including:• Outstanding low-cost medical, dental, vision, and prescription drug coverage• Paid time off, including vacation, sick, and holiday• Generous match 401K program• Tuition reimbursement• Flexible spending accountAnd many other benefits to promote a healthy work-life...

  • Travel Nuclear Medicine Technologist

    5 days ago

    Newburyport, United States OneStaff Medical Remote Work Freelance Full time

    OneStaff Medical is seeking a travel Nuclear Medicine Technologist for a travel job in Newburyport, Massachusetts.Job Description & RequirementsSpecialty: Nuclear Medicine TechnologistDiscipline: Allied Health ProfessionalStart Date: 02/06/2025Duration: 13 weeks40 hours per weekShift: 8 hours, daysEmployment Type: Travel"*Weekly amount stated in the job...

  • Travel Nuclear Medicine Technologist

    2 days ago

    Newburyport, United States OneStaff Medical Full time

    OneStaff Medical is seeking a travel Nuclear Medicine Technologist for a travel job in Newburyport, Massachusetts.Job Description & RequirementsSpecialty: Nuclear Medicine TechnologistDiscipline: Allied Health ProfessionalStart Date: 02/06/2025Duration: 13 weeks40 hours per weekShift: 8 hours, daysEmployment Type: Travel"*Weekly amount stated in the job...

  • Travel Nuclear Medicine Technologist

    1 day ago

    Newburyport, United States OneStaff Medical Full time

    Travel Nuclear Medicine Technologist - $2,631 per week at OneStaff Medical summary: The job involves working as a travel Nuclear Medicine Technologist, providing diagnostic imaging services in Newburyport, Massachusetts. The position requires a commitment of 40 hours per week over a 13-week duration, with 8-hour shifts on a day schedule. OneStaff Medical...

  • New Mover Marketing Specialist

    6 days ago

    Newburyport, Massachusetts, United States Welcome Wagon Full time

    Job Title: Community Outreach CoordinatorCompany Overview:Welcome Wagon is a 96-year-old company that welcomes new families into their homes by introducing them to local businesses. Our mission is to make new movers feel welcome in the community by providing a sophisticated marketing solution at a competitive price.You will be responsible for pursuing lead...

  • Facilities Maintenance Specialist

    1 day ago

    Newburyport, Massachusetts, United States Rochester Electronics L Full time

    Job OverviewRochester Electronics is seeking a highly skilled Facilities Maintenance Technician I to join our team. As a key member of our facilities maintenance department, you will be responsible for maintaining the care and repair of company buildings across our campuses in Newburyport and Portsmouth, NH.The ideal candidate will have strong communication...

  • Software Firmware Specialist

    28 minutes ago

    Newburyport, Massachusetts, United States Vaunix Technology Corporation Full time

    About UsVaunix Technology Corporation is a leading developer of electronic test equipment.Job SummaryWe are seeking an Electronics Software Engineer to join our team. As a key member of our development team, you will be responsible for designing and developing the software and firmware for our next-generation electronic test equipment.Main...