Programmatic Optimizer
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Our client is seeking an Associate Director, Programmatic to join their growing team
Location: Hybrid in Manhattan, NYC
Length: 3 plus month extendible W2 Contract
Rate: $65 an hour on W2
About the Role
We are seeking an Associate Director, Programmatic to support client accounts by developing, implementing, and optimizing programmatic media strategies. This role is responsible for campaign performance, trading excellence, client communication, and cross-functional collaboration. The Associate Director will serve as a subject matter expert in programmatic media and provide guidance to team members and stakeholders. This position is part of a centralized team that provides programmatic expertise and support across multiple client accounts. Resources may be assigned to high-priority accounts requiring additional operational support, troubleshooting, or performance optimization.
Responsibilities
- Lead the development and execution of programmatic media strategies across client accounts.
- Manage campaign performance to ensure achievement of client goals and key performance indicators (KPIs).
- Oversee campaign setup, trafficking, quality assurance (QA), pacing, optimization, and reporting.
- Serve as a primary escalation point for campaign-related issues and provide recommendations for resolution.
- Analyze campaign performance and identify opportunities to improve efficiency and results.
- Collaborate with planning, investment, analytics, operations, and
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