Director of health care provider

Director of Health Care Provider (HCP) Marketing – Lynch Regenerative Medicine, LLCLocation:                   Franklin, TN (Nashville)About UsLynch Regenerative Medicine is a leader and pioneer in regenerative biotherapeutics. Leveraging decades of experience in the research and clinical application of platelet-derived growth factor (PDGF), we are combining tomorrow’s science with nature’s most powerful healing protein to transform wound care and skin rejuvenation.We founded the company in 2024 and have gotten off to an exceptional start. Since LRM Aesthetics, Inc., the company’s wholly owned subsidiary, launched ariessence ® pure PDGF+, its professional-use topical product designed for use in aesthetic procedures in 2024, its market acceptance and revenue growth has been extraordinary. Further positioning LRM for growth, in early 2025 LRM acquired Regranex®, an FDA-approved product indicated for the treatment of diabetic foot ulcers from Smith & Nephew, Inc., as part of its broader regenerative medicine portfolio. LRM Wound Care, Inc., the company’s wholly owned subsidiary focused on regenerative therapeutic medicine in wound care, is planning to relaunch Regranex® Gel in 2026 and is developing other indications for PDGF-based products.Learn more about us at the RoleWe are seeking an exceptional, hands on, experienced Health Care Provider(HCP) marketing professional to serve as our Director of HCP Marketing. The Director of HCP Marketing will lead the development and execution of marketing strategies targeted at healthcare professionals, provider organizations, and clinical decision-makers. This role is responsible for driving awareness, engagement, and adoption of the company’s brands across the provider ecosystem, blending strategic positioning with tactical execution. Works very closely with the field sales leadership to develop strategy and execution along with digital marketing to ensure consistent messaging in all channels.Key ResponsibilitiesDevelop and refine provider-focused marketing strategies aligned with business goals, sales priorities, and market dynamics.Craft compelling value propositions tailored to physicians, administrators, and clinical stakeholders.Conduct competitive analysis and market segmentation to identify growth opportunities and refine targeting.Lead integrated campaigns across email, webinars, conferences, paid media, and thought leadership.Collaborate with sales and product teams to create go-to-market plans for new services, products or partnerships.Manage agency relationships and oversee creative development for provider-facing assets.Partner with medical affairs and clinical teams to ensure accuracy and relevance of messaging.Elevate brand visibility through strategic PR, earned media, and provider testimonials.Build relationships with key provider organizations, KOLs, and industry associations.Support field marketing efforts including conferences, lunch-and-learns, and regional activations.Align messaging with clinical workflows, reimbursement models, and regulatory considerations.Define KPIs to measure campaign effectiveness, lead quality, and provider engagement.Qualifications8–10 years of experience in healthcare marketing, with a focus on provider audiences.Deep understanding of healthcare delivery models, clinical workflows, and provider decision-making.Proven success in B2 B healthcare, buy and bill, or provider services.Strong storytelling and content development skills, especially for clinical and technical audiences.Experience with CRM platforms (e.g., Salesforce), marketing automation (e.g., Marketo, Hub Spot), and analytics tools.