Sr. Analyst
3 weeks ago
We are the nationwide leader in home gardening A privately owned and operated seed, plant, and hard goods company, selling across all channels to millions of gardeners every year. We are passionate about quality, innovation, and making home gardening a successful experience. Burpee has been in business for almost one hundred fifty years and is the most trusted brand in home gardening. This is your opportunity to become a valued team member of a trusted industry leader.
Location:
300 Park Ave, Warminster PA 18974.
Onsite, Monday-Friday. 8am-5pm.
Job Summary:
The Direct-to-Consumer Forecasting & Planning Analyst contributes to the overall success of the organization by analyzing Burpee and Amazon plant, seed, and general merchandise products. This role provides data-driven recommendations to maximize sales and profitability. This Analyst will develop forecasts, analyze sales programs, optimize inventory management, and ensure accurate reporting to support strategic decision-making and sales growth.
Essential Duties:
- Develop and share sales forecasts and updates for products, ensuring timely and accurate information is provided to stakeholders.
- Recommend inventory actions, including procurement, replenishment, packaging, and adjustments based on sales zones.
- Analyze product profitability and provide strategic recommendations for sales initiatives.
- Collaborate on sales revenue and expense budgets.
- Communicate complex data clearly to all organizational levels, including leadership.
- Provide insights into customer demographics, purchase behaviors, and trends.
- Analyze sales trends, customer retention, and basket composition over time.
- Serve as a Power BI expert, maintaining and improving reporting and dashboard capabilities.
- Monitor product performance and highlight risks related to overstock or stockouts.
- Support product selection, budgeting, and channel investment decisions.
- Partner with marketing and CRM teams to understand customer behavior and develop forecasts to drive growth.
Minimum Qualifications:
- 3-5+ years of experience or proven expertise in ecommerce forecasting & analytics role, utilizing strategic thinking in data analysis, demand forecasting and assortment architecture.
- Experience with forecasting algorithms and statistical models to deliver improved forecast accuracy.
- In-depth understanding of marketing databases, including customer files, demographics, and transactional data.
- Proficiency in SQL is preferred, with strong expertise in Excel and other reporting and analytics platforms.
- Experience with business intelligence dashboarding (e.g., Power BI).
- Proven ability to work cross-departmentally, ensuring alignment and success in multiple areas.
- Experience in a CPG (Consumer Packaged Goods) environment with a high volume of SKUs.
- Technical aptitude with advanced Excel skills. Experience in SQL and visual dashboard tools.
- Understanding of sales performance across marketing channels and experience with Google Analytics and Amplitude or comparable tools.
Benefits and Additional Perks:
- Medical, Dental, Vision
- Health Reimbursement Account
- 401(k) Plan with company match
- Generous Paid Time Off
- Employee Assistance Program
- Tuition Reimbursement
- Training and Development
- Short / Long Term Disability
- Life Insurance
- KASHABLE loan program
- SUMMER HOURS – 4-day work weeks every June & July