PM/Marketing/Medical Device or Mobile App launch

1 week ago

Pleasanton, United States KYYBA Full time
Job DescriptionJob Description

PM/Marketing/Medical Device or Mobile App launch-5 MONTHS Minnetonka MN or Pleasanton CA
37973 60-65.00 an hour + 5 PTO days (neg)
Launch of a new mobile application
Candidates with experience launching software as a medical device or mobile applications are appreciated. Experience with upstream medical device marketing strongly preferred.

Responsible for the development and strategic planning of specific marketing plans and activities for specific product(s)/project(s)/product line(s) to establish, enhance or distinguish placement within the competitive arena.
• Activities may include tactics, tools, logistics, campaigns, basic messaging and positioning.
• Develops business plans and product positioning in the marketplace.
• Oversees market research, monitors competitive activity, and identifies customer needs.
• Establishes pricing strategies.
• Leads cross-functional teams/groups with little supervision, to develop new products or enhance existing product(s) or product line(s).
• Coaches others on specific products and/or projects.
• Responsible for compliance with applicable Corporate and Divisional Policies and procedures.
1. Designs strategies to maximize the profitability of product lines by collaborating with assigned staff, conducting market research and performing financial analyses.
2. Contributes toward the development of an annual departmental budget by forecasting future needs, utilizing previous year's budget, current objectives and budget guidelines.
3. Proposes the allocation of resources to assist in managing products' life cycle from concept through retirement by assessing needs and objectives.
4. Ensures projects are consistent with product line strategy and messaging is effectively conveyed.
5. Coaches others within Marketing in the development of projects and/or programs
6. Represents the company by visiting accounts in order to solicit feedback on company products and services.
7. Understands project timeline and makes and presents recommendations based on risk analysis when project is off course.
8. Thorough understanding of AV business, product lines, market space, and client businesses.

Bachelor's degree plus 5-8 years of related work experience with a complete understanding of specified functional area, or an equivalent combination of education and work experience. MBA strongly preferred

Contractor will be assisting with execution and preparation for a major launch of a new mobile application and remote patient management software.
Candidates with experience launching software as a medical device or mobile applications are appreciated. Experience with upstream medical device marketing strongly preferred.
Top Skills Needed: 1) Launch experience 3 plus years in Medical Device in product commercialization more upstream versus downstream. Will take product to the final stages of marketing development and launch. 2) Experience in Software launching/commercialization or mobile applications - must have Med. Device experience. 3) Be able to demonstrate the ability to move through a large multi-faceted program with other collaborators Prefer a Senior level Product Manager as this is a fill-in for a Sr. Product Manager for 5 months but not required to be a Sr. Product Manager.

Company DescriptionAbout Kyyba:
Founded in 1998 and headquartered in Farmington Hills, MI, Kyyba has a global presence delivering high-quality resources and top-notch recruiting services, enabling businesses to effectively respond to organizational changes and technological advances.
At Kyyba, the overall well-being of our employees and their families is important to us. We are proud of our work culture which embodies our core values; incorporating value, passion, excellence, empowerment, and happiness, creates a vibrant and productive atmosphere. We empower our employees with the resources, incentives, and flexibility that they need to support a healthy, balanced, and fulfilling career by providing many valuable benefits and a balanced compensation structure combined with career development.Company DescriptionAbout Kyyba:\r
Founded in 1998 and headquartered in Farmington Hills, MI, Kyyba has a global presence delivering high-quality resources and top-notch recruiting services, enabling businesses to effectively respond to organizational changes and technological advances.\r
At Kyyba, the overall well-being of our employees and their families is important to us. We are proud of our work culture which embodies our core values; incorporating value, passion, excellence, empowerment, and happiness, creates a vibrant and productive atmosphere. We empower our employees with the resources, incentives, and flexibility that they need to support a healthy, balanced, and fulfilling career by providing many valuable benefits and a balanced compensation structure combined with career development.

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