E-Commerce Manager

Job DescriptionJob Description

Company Description

Enjoy Better Coffee (EBC) is an E-Commerce company based in Cleveland, OH, specializing in offering a wide variety of specialty and gourmet coffee, tea, and cocoa brands from Europe to consumers in the USA. With over 20 years of experience, EBC has earned a reputation for top-quality brands, unbeatable value, and exceptional service. The company has expanded its offerings into new categories, channels, and markets, becoming the go-to destination for European coffee, tea, cocoa, and more.

Role Description

• This is a 100% ON-SITE role.
• Relocation is NOT provided.

The Ecommerce Specialist will be responsible for managing online sales platforms (DTC and marketplaces), implementing marketing strategies, optimizing the user experience, handling customer inquiries, and analyzing data/trends to drive profitable revenue and share growth.

Hands-on experience in digital commerce and marketing, along with proven experience and deep, hands-on knowledge of Amazon Vendor Central, Amazon Seller Central, Email, and paid search & social are required.

Responsibilities:

• Create, Audit, Maintain, and Update Product listings, pricing, and advertising across Marketplaces (Amazon, Walmart, Target, Kroger etc.)
• Lead, plan and manage Seller Central and Vendor Central catalogue, pricing and benchmarking, cases, account health, buyer messaging, orders, returns, invoicing etc.
• Utilize data analytics tools to gather and analyze data related to sales, gross margins, inventory, pricing, competition, customer behavior, trends, and opportunities to increase conversion and market penetration.
• Ideate, Execute, Optimize, and Report digital marketing campaigns (organic & paid) - E-Mail, SEO, Search, Social, digital merchandising, discounts, product detail page execution, and advertising e.g. display, video, copy, graphics, user generated content etc.
• Collaborate with supply chain teams to Forecast demand and adjust inventory plans to minimize stockouts and overstock situations.

Requirements:

• Hands-on experience in managing Own Website (Shopify, BigCommerce etc.) and Amazon.
• Advanced Excel knowledge, project management, strong analytical and problem-solving skills.
• Digital marketing experience; specifically Email, Search, and Social (Both - Paid and Organic/SEO).
• Ability to create campaigns and content (graphics, copy, video etc.).
• Strong attention to detail and Excellent written and verbal communication skills.

Skills and Expertise:

• E-commerce: Minimum of 2 years of professional experience managing and developing a commercial company’s e-commerce shop with documented superior results. Preferably with an excellent understanding of and experience with Amazon.
• Amazon: Minimum of 2 years of professional experience working with consumer products within Amazon’s ecosystem. Exceptional understanding of funnel strategies, keyword optimization, content and pricing optimization, ad tactics, and search within Amazon. Experience with other third-party online ecosystems is also beneficial.
• Paid Search Proficiency: Excellent proficiency in paid search within Amazon advertising portal as well as external analytics platforms, such as Google Analytics and Google Shop.
• Social media: Proficiency in using social media to build brand awareness and drive traffic.
• SEO: Proficient in SEO, including content creation, external/internal links, and technical SEO (page experience, tracking, sitemaps etc.).
• Email: Proficient in segmentation, engagement, repeat purchase; and platforms such as MailChimp, Klaviyo etc.

COMPENSATION & BENEFITS

• Target based Commission
• Performance based Bonus
• 401K Retirement & Profit sharing plan
• Medical, Dental, Vision, Life Insurance Plans
• Paid Time Off
• Company Holidays
• Employee Discounts
• Professional Development Programs
• Free Coffee, Tea, Snacks
• Stress-free, fun/relaxed working environment

Company DescriptionWe are the leading importer distributor of European Specialty Coffee, Tea, and Hot Chocolate in the United States. A pioneer in the DTC channel (most likely the 1st one to sell Specialty European Coffee online, back in 2002); today EBC&T brands and products can also be found at several specialty stores, cafe's, hotels, country clubs, offices, etc. throught out the USA and some parts of Canada.

We work directly with well-known and artisanal manufacturers across Europe, carrying ~450 sku’s from brands such as Jacobs, Douwe Egberts, Lavazza, illy, Pellini, Enjoue, Ahmad Tea, and so forth. Over the past 20+ years; we have directly served and delighted millions of consumers with their favorite beverages and helped our retail/distribution partners build shopper preferred Specialty Coffee, Tea, and Hot Chocolate portfolio's.

Make Every Moment Special, Enjoy Better
Coffee | Tea | CocoaCompany DescriptionWe are the leading importer distributor of European Specialty Coffee, Tea, and Hot Chocolate in the United States. A pioneer in the DTC channel (most likely the 1st one to sell Specialty European Coffee online, back in 2002); today EBC&T brands and products can also be found at several specialty stores, cafe's, hotels, country clubs, offices, etc. throught out the USA and some parts of Canada.\r
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We work directly with well-known and artisanal manufacturers across Europe, carrying ~450 sku’s from brands such as Jacobs, Douwe Egberts, Lavazza, illy, Pellini, Enjoue, Ahmad Tea, and so forth. Over the past 20+ years; we have directly served and delighted millions of consumers with their favorite beverages and helped our retail/distribution partners build shopper preferred Specialty Coffee, Tea, and Hot Chocolate portfolio's. \r
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Make Every Moment Special, Enjoy Better\r
Coffee | Tea | Cocoa

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