Digital Marketing Specialist

5 days ago

Omaha, United States Central Body Company Full time
Job DescriptionJob Description

Are you a skilled Digital Marketing Specialist with a passion for AI technology? Central Body Company in Omaha NE is seeking an innovative and forward-thinking individual to join our team as a Digital Marketing Specialist - AI. As a Digital Marketing Specialist, you will play a crucial role in leveraging AI solutions to drive our digital marketing strategies and enhance our online presence. This is an exciting opportunity for someone who thrives in a fast-paced environment and is eager to stay ahead of industry trends. This in an in-office position, not REMOTE work. Some of the work entails photographing projects at our locations and working with our local team in-person. Please do not apply if you are not willing to work in the Omaha,NE and/or Kansas City, MO area(s).

As a Digital Marketing Specialist, your primary responsibility will be to develop and implement AI-driven marketing campaigns that target specific audiences and drive engagement. You will use data analytics and machine learning techniques to optimize our digital marketing efforts and improve overall ROI. Your expertise in AI will enable us to expand our reach, increase brand awareness, and attract new customers.

The ideal candidate for this role is a tech-savvy professional with a proven track record of success in digital marketing. You must have a deep understanding of AI technologies and how they can be used to enhance marketing strategies. Strong analytical skills and a creative mindset are essential for this position, as you will be responsible for interpreting data and implementing innovative marketing solutions.

In addition to technical proficiency, we are looking for a team player who can collaborate effectively with colleagues and stakeholders. As a Digital Marketing Specialist, you will have the opportunity to work closely with our outsourced marketing firm and owner of the company to develop and execute AI-powered campaigns that align with our overall business objectives. Strong communication skills and a passion for learning are key qualities that will set you apart in this role.

If you are a Digital Marketing Specialist who is excited about the possibilities of AI technology and eager to make a meaningful impact in the digital marketing space, we want to hear from you. Join us at Central Body Company and help us revolutionize the way we connect with our customers online.

About Central Body Company

Central Body Company has been serving the Omaha community for over 45 years with top-quality auto body repair services. Our team of skilled technicians is dedicated to providing exceptional customer service and restoring vehicles to their pre-accident condition. We take pride in our work and strive to exceed our customers' expectations with every repair. As a family-owned and operated business, we prioritize integrity, transparency, and professionalism in everything we do. Trust Central Body Company for all your auto body repair needs in Omaha NE.

Creating a comprehensive job description for the new marketing role at Central Body, focusing on RV and large vehicle collision repair, is crucial to attracting the right talent. Here’s a bullet-pointed guide to structuring this job description, ensuring it highlights the specific skills and experience needed:

Job Title:

  • Digital Marketing Specialist - AI & Multimedia

Job Overview:

  • Join Central Body, a leader in RV and large vehicle collision repair, in a dynamic role designed to redefine our digital presence. Leverage AI technologies for creative ad copy and image generation, harness customer data analytics, and spearhead our social media and content strategies.

Key Responsibilities:

  • AI-Driven Marketing:
    • Utilize AI tools to generate engaging ad copy and visual content.
    • Analyze customer data from QuickBooks to personalize marketing efforts and increase customer engagement.
  • Social Media & Content Creation:
    • Manage and grow our presence on key social media platforms, focusing on community engagement and brand visibility.
    • Create and manage a content calendar for YouTube, focusing on educational content and pre-roll advertisements to attract our target audience.
  • SEO & SEM:
    • Implement SEO strategies to enhance our online presence and ensure high visibility in search engine results.
    • Manage SEM campaigns, including PPC ads, to drive traffic and conversion.
  • Analytics & Reporting:
    • Regularly analyze campaign performance using data analytics tools, adjusting strategies as needed to maximize ROI.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or related field. MBA students or recent graduates preferred.
  • Proven experience in digital marketing, with a strong portfolio showcasing AI-generated content and successful social media campaigns.
  • Proficiency in using AI tools for content creation and data analysis.
  • Solid understanding of SEO, SEM, and Google Analytics.
  • Excellent communication skills, with the ability to create engaging and informative content.
  • Creative thinker with an analytical mindset, capable of using data to inform marketing strategies.

Additional Information:

  • This is a part-time position with the potential to evolve into a full-time role.
  • Initially open to interns, particularly MBA students from local colleges, with a structured path to a permanent position based on performance.


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