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E-Commerce Manager

2 months ago

Woodinville, United States Robert Half Full time
Job DescriptionJob Description

We are welcoming an E-Commerce Manager to our team located in Woodinville, Washington. The role involves leading the development of a comprehensive, cross-channel advertising strategy, as well as continuously refining our advertising spend based on a variety of key performance indicators.


Responsibilities:

• Lead the creation of a cohesive, cross-channel advertising strategy

• Continuously analyze and refine our advertising spend based on a range of key performance indicators

• Develop and implement digital advertising strategies, including campaign management, performance analysis, and budget optimization

• Utilize Content Management System (CMS), CRM, eBay, Facebook Insights, and AB Testing skills to optimize e-commerce strategy

• Leverage skills in digital advertising, media buying, Google Analytics, Amazon advertising, and Facebook Ads Manager to improve brand awareness and campaign planning

• Use analytics tools to track and improve advertising performance

• Apply Microsoft Excel and project management skills to manage and optimize advertising initiatives.


Company benefits include: health and dental options, paid vacation and paid holidays, and retirement savings plans

• Extensive experience in using Content Management System (CMS)

• Proficiency in CRM tools and techniques

• Ability to interpret and utilize Facebook Insights for improving social media presence

• Experience in conducting and analyzing AB Testing for website optimization

• Skills in creating and managing Advertisements on various digital platforms

• Analytical skills to interpret and use Analytics data for business improvement

• Understanding of strategies to increase Brand Awareness

• Experience in Campaign Planning and execution for digital marketing

• Knowledge of Digital Advertising trends and best practices

• Proficiency in Media Buying for digital platforms

• Ability to use Google Analytics for website traffic analysis

• Experience in Amazon advertising for product promotion

• Knowledge of Facebook Ads Manager for social media advertisement

• Proficiency in Microsoft Excel for data analysis and reporting

• Project Management skills to oversee e-commerce projects from inception to completion

• Understanding of E-commerce strategy and ability to implement it effectively