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Corporate Marketing Manager

2 months ago

Miami, United States Robert Half Full time
Job DescriptionJob DescriptionWe are offering a short term contract employment opportunity for a Marketing Manager, based in Aventura, Florida. This role is focused on the marketing industry and will be performed onsite. As a Marketing Manager, you will be responsible for managing various marketing platforms and tools, creating brand awareness, and planning and executing marketing campaigns.

Responsibilities:

• Utilize Bing, Google Ad, and Facebook Insights to develop and manage online marketing campaigns.
• Use Content Management System (CMS) for the creation, editing, and management of digital content.
• Leverage CRM to manage customer relationships and interactions.
• Develop and implement strategies to increase brand awareness.
• Plan and execute marketing campaigns to promote products and services.
• Utilize analytics tools to monitor and evaluate the effectiveness of marketing campaigns.
• Create and manage blog content to engage with the target audience and boost brand visibility.
• Oversee all advertisement activities to ensure consistency with product line strategy.
• Monitor industry trends to stay aware of market changes and developments.
• Plan and manage the design, content, and production of all marketing materials.• Proven experience in a Marketing Manager role or similar
• Proficiency in using Bing for marketing purposes
• Familiarity with Content Management System (CMS)
• Demonstrated knowledge and skills in CRM usage
• Experience with Facebook Insights for marketing analytics
• Expertise in Google Ad setup and management
• Ability to develop and manage both online and offline advertisements
• Strong analytic skills to measure and improve marketing performance
• Experience in blogging as a marketing tool
• Proven record in boosting brand awareness
• Experience in campaign planning and execution
• Exceptional communication and presentation skills
• Strong understanding of market trends and consumer behavior
• Ability to work collaboratively with a team and independently
• Bachelor's degree in Marketing, Business, or related field preferred
• Strong project management skills.