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Data Analyst
1 month ago
Horizon Media, a leading marketing and advertising firm, is seeking a talented Analyst, Analytics to join our team. As a key member of our Analytics Department, you will play a crucial role in helping us drive business solutions for our clients.
About the Role
The successful candidate will have a strong understanding of digital metrics, including brand and direct response perspectives. You will be responsible for building analytic approaches across a broad mix of clients, providing measurement guidance on new business pitches, and helping to develop the Horizon Media approach and infrastructure for analytics on existing clients.
Key Responsibilities
- Communicate data insights and trends to a broad audience, including technical and non-technical teams
- Collaborate with media planning and brand strategy teams to develop KPIs and reporting methodologies
- Develop processing workflows for data aggregation, cleansing, and harmonization across multiple media platforms
- Establish QA protocols to ensure accuracy and data granularity for analyses
- Build robust data visualizations and interactive dashboards to deliver information in an intelligent and digestible manner
- Analyze information to bring forward insights, results, and suggest optimizations to improve said results
Requirements
- An analytical mindset with the ability to communicate findings to others
- An independent worker with strong time management and organization skills
- A problem solver with the ability to develop creative solutions
- A strong team player, willing to roll up your sleeves and collaborate with others
- Nimble and flexible with the ability to succeed in a fast-paced environment
- Detail oriented with a commitment to follow through
Preferred Skills and Experience
- Strong analytical skills, including the ability to analyze raw data, identify trend drivers, draw conclusions, and summarize actionable recommendations
- Expertise in Microsoft Excel and PowerPoint
- Basic knowledge of data structuring with Knime, SQL, R, Python preferred
- Creative and curious approach to ramping up understanding aspects of digital advertising, digital media strategy, and standard media measurement
- Strong organizational skills, with the ability to aggregate information and data from multiple sources
- Experience with Tableau or other data visualization/dashboarding tools preferred
- Excellent verbal and written communication skills, with the ability to convey and package technical findings in layman's terms
- Ideally 1-2 years relevant experience preferred
Horizon Media is an Equal Opportunity Employer
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$62,000 - $75,000.00
A successful applicant's actual base salary may vary based upon, but not limited to, skill sets, experience, and training, licensure/certifications, and equity. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package, including a discretionary bonus and a variety of benefits.