Strategic Media Director
3 weeks ago
Company Overview
Resolute Digital is a data-driven marketing and technology firm based in New York. The company has deep expertise in website analytics, search engine marketing, performance marketing, mobile, and web design. Its data-first approach to audience intelligence, customer acquisition, and brand engagement has delivered sophisticated digital mobile and paid media solutions for leading companies and brands.
Job Description
The Strategic Media Director will be a senior management position accountable for all aspects of assigned clients' paid media programs. This role involves managing an integrated paid media team and developing, executing, and monitoring strategic cross-channel media plans for clients.
Key Responsibilities
- Build, grow, and own client relationships, understanding their business needs and helping them achieve objectives.
- Lead strategic planning activities, accountable for developing and implementing media plans that deliver against client objectives/strategies.
- Evaluate recommendations and presentations before they are sent to the client and maintain quality control on daily workflow and media team processes.
- Manage and be accountable for client budgets and timelines, overseeing reports and client billing.
- Assist in negotiating media contracts and programs/opportunities to ensure maximum leverage is applied.
- Proactively investigate media opportunities and craft well-supported POVs to present to clients.
- Stay up-to-date with current events, media, and industry trends impacting clients' businesses.
Team Leadership
The Strategic Media Director will manage and develop a team of direct reports, maintaining their workload, delegating tasks, and motivating their interests. They will also train direct reports in media and marketing disciplines, as well as the specifics of clients' businesses and industries.
Required Skills and Qualifications
To succeed in this role, you'll need 10 years of integrated media experience with strong client and team leadership qualities. You should have experience planning and buying across online and offline media channels, strong analytical skills, and a good understanding of KPIs and attribution.
Benefits
As a valued member of our team, you'll enjoy a competitive salary of $160,000 - $200,000 per year, depending on your experience. Our company offers a comprehensive benefits package, including health insurance, retirement plans, and paid time off. We're proud to be an Equal Opportunity/Affirmative Action employer, committed to diversity, equity, and inclusion.
Agency Growth & Operations
In addition to delivering exceptional results for our clients, you'll contribute to driving agency thought leadership and new business development. You'll participate in new business pitches and help own the financial aspects of your team, ensuring profitability and effective resource allocation.
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