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Senior Marketing Strategist

1 week ago


San Francisco, California, United States Walker Warner Full time
Job Description

We are seeking a skilled Senior Marketing Strategist to lead key initiatives that drive the firm's ongoing success. As a crucial member of our marketing team, you will be responsible for developing and executing strategic plans to promote our brand, support business development efforts, and manage client relationships.

About Walker Warner

At Walker Warner, we are committed to delivering exceptional results through innovative and effective marketing strategies. Our team is passionate about creating engaging experiences that leave a lasting impression on our clients and partners.

Responsibilities
  • Marketing Strategy Development:
    • Collaborate with the Director of Marketing & Communications to develop and execute comprehensive marketing strategies that align with the firm's goals and objectives.
    • Analyze market trends and competitor activity to identify opportunities for growth and improvement.
  • Marketing Materials Creation:
    • Craft and edit high-quality marketing materials, including brochures, websites, and social media content, that effectively convey the firm's brand and value proposition.
    • Develop and maintain comprehensive print and digital portfolios, booklets, and educational materials to support business development initiatives.
  • Business Development Support:
    • Assist in tracking leads and providing regular, accurate reporting to drive strategic decision-making and overall business development efforts.
    • Maintain the firm's CRM (Vantagepoint) to manage data for current and prospective clients, projects, and other key metrics.
  • Team Collaboration:
    • Collaborate with cross-functional teams, including project teams, to develop marketing collateral and ensure alignment with overall business objectives.
    • Partner with the Director of Marketing & Communications to lead events and explore strategic partnerships.
Qualifications
  • Bachelor's degree in marketing, graphic design, or other related field.
  • Minimum of 5 to 8 years experience in a design-related industry.
  • Thorough understanding of graphic design principles and Adobe Creative Suite.
  • Confident, self-motivated, and proactive with excellent written and verbal communication skills.
  • Ability to work collaboratively in both remote and in-person team environments.
  • Proficiency in Google Suite, Adobe Creative Suite, and Microsoft Office Suite.
  • Ability to travel at least 10% of the time.
Salary

The estimated annual salary for this position is $80,000 - $110,000, depending on experience and qualifications.