Senior Manager, Search Engine Optimization Expert
4 weeks ago
About the Role:
We are seeking a highly skilled Senior Manager, Search Engine Optimization to lead our digital marketing efforts and drive business growth through search engine optimization and conversion rate optimization.
Key Responsibilities:
- Develop and execute comprehensive SEO and CRO strategies to improve search engine rankings, drive organic traffic, and increase conversion rates.
- Lead a team of digital marketing professionals to achieve business objectives and improve website performance.
- Stay up-to-date with the latest industry trends, best practices, and algorithm updates to ensure our website remains competitive.
- Collaborate with cross-functional teams to integrate SEO and CRO strategies into overall marketing initiatives.
- Monitor and analyze website analytics to inform data-driven decisions and optimize website performance.
Requirements:
- 10+ years of experience in search engine marketing, search engine optimization, and conversion rate optimization.
- Proven track record of success in driving business growth through SEO and CRO strategies.
- Expert knowledge of website wireframing, HTML/CSS, and AEM or similar CMS.
- Strong analytical, organizational, project management, and time management skills.
- Excellent communication and leadership skills to lead a team of digital marketing professionals.
About Appian:
Appian is a software company that automates business processes. Our AI-Powered Process Platform includes everything you need to design, automate, and optimize even the most complex processes, from start to finish.
The world's most innovative organizations trust Appian to improve their workflows, unify data, and optimize operations-resulting in better growth and superior customer experiences.
What We Offer:
- A dynamic and inclusive work environment that fosters growth and development.
- A comprehensive benefits package, including health insurance, retirement savings, and paid time off.
- Opportunities for professional growth and development through training and mentorship programs.
- A collaborative and supportive team environment that encourages open communication and feedback.
How to Apply:
If you are a motivated and experienced digital marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to us. We look forward to hearing from you
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