Communications Director

2 days ago


Dover, Delaware, United States Delaware State University Full time
Job Title: Communications Director

Delaware State University is seeking a highly skilled Communications Director to join our team. As a key member of our College of Agriculture, Science and Technology, you will be responsible for promoting the college's mission and values through effective communication strategies.

Key Responsibilities:
  • Develop and execute comprehensive communication plans that align with the college's strategic goals and objectives.
  • Provide leadership and support for all Extension and research publications, as well as event marketing.
  • Work closely with Associate Deans for both research and Extension writing program impacts.
  • Provide timely and accurate information to internal and external stakeholders during crises, demonstrating empathy, transparency, and professionalism.
  • Conduct post-crisis debriefs and assessments to identify lessons learned and opportunities for continuous improvement in crisis communication preparedness.
  • Develop brand guidelines, messaging frameworks, and visual identity standards to maintain a cohesive and recognizable brand presence across print and digital platforms.
  • Publish news releases and other information. Design and update information for website placement.
  • Monitor and address brand perception issues through proactive reputation management strategies and stakeholder engagement efforts.
  • Monitor and analyze data related to audience engagement, media coverage, website traffic, social media metrics, and other relevant indicators.
  • Foster partnerships and collaborations with other academic departments, research institutions, industry organizations, government agencies, and community stakeholders.
  • Represent the college at conferences, professional associations, and industry events to network with peers, showcase expertise, and identify collaboration opportunities.
  • Leverage external relationships to amplify the college's visibility, influence, and impact within the broader agricultural, science and technology community.
  • Coordinate activities between the college and local media organizations as needed.
  • Provide communications training programs upon request.
Requirements:
  • A bachelor's degree from an accredited college or university.
  • Three years of experience in public relations or media relations to establish and promote a positive image and inform or influence specific audiences using internal and external communications.
  • Three years of experience in gathering, organizing, formatting, translating, or interpreting information into forms more easily understood by the media or public and disseminating the information using print, broadcast, or electronic media.
  • Three years of public speaking experience, including gathering, preparing, and presenting information to the public or media groups.
  • Three years of experience determining and evaluating alternative courses of action to resolve or mitigate controversial issues.
  • Six months of experience managing public and media relations through subordinate staff.
  • Six months of experience in staff supervision, including planning, assigning, reviewing, and evaluating the work of others.
  • Three years of full-time, paid professional administrative support experience, coordinating and monitoring activities about community development.
  • Successful experience working in the higher education field.
  • Proven ability to communicate effectively in a diverse environment.
  • Experience working within a fast-paced, diverse, and challenging environment preferred.
  • Excellent judgment in high-profile and high-pressure environments.
  • Excellent written, listening, and oral communication skills.
Performance Standards and EEO Statement:

The criteria for an evaluation in this position include, but are not limited to, the following:

  • Demonstrates knowledge of the Delaware State University Fundamentals.
  • Provides evidence of assisting the University in reaching its annual goals.
  • Demonstrates, through evaluations and feedback mechanisms, that they have created a favorable impression of the University through communication and work on special projects.

Delaware State University is an equal opportunity employer committed to fostering a diverse and inclusive academic global community. The University is dedicated to enhancing diversity and inclusion in all aspects of recruitment and employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, citizenship status, physical disability, mental disability, medical condition, military and veteran status, marital status, pregnancy, genetic information, or any other characteristic protected by state or federal law.



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