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Digital Media Specialist
2 weeks ago
About the Role
As a Digital Media Specialist at Links Global, you will be responsible for developing and executing strategic marketing plans to engage with our target audience. You will work under the guidance of our team members to research stakeholders' opinions and marketing strategies, and propose adjustments to current strategies.
Key Responsibilities:
- Develop digital marketing strategic plans utilizing learnings from the classroom
- Research stakeholders' opinions and marketing strategies, and propose adjustments to current strategies
- Support digital marketing campaign development, planning, and execution
- Write copy for social media posts, promotional emails, and other marketing products
- Assist in the creation of written, video, and image content for marketing channels
- Participate in marketing brainstorming sessions
- Assist in the management of website SEO
- Measure and report the results of marketing initiatives
- Research stakeholder and partner base to promote digital marketing campaign
- Prepare marketing proposals and presentations
- Assist with scheduling meetings with stakeholders
Requirements:
- Must be a full-time college student with a 3.0 GPA or higher
- Computer skills (Microsoft Office, Adobe, Video Editing Software) and social media management tools (Hootsuite, Sprout Social) are a plus
- Successful completion of introductory courses in marketing, digital marketing, business, communication, advertising, computer programming, digital arts, and business
- Individual or group project experience developing a digital marketing campaign or products
- Previous internship experience in digital marketing is preferred
About Links Global
Links Global is a management consulting firm specializing in marketing communication and social entrepreneurship for development. Our mission is to enable clients to get their unique message to the right audience at the right time to drive social change. We help clients engage with their audiences by generating an understanding, beyond the obvious, about the issues that are truly important to them and by creating an actionable strategy that solves problems.