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Marketing Insights Analyst

7 days ago

Kissimmee, Florida, United States INSPYR Solutions Full time
Company Overview
INSPYR Solutions provides flexible technology and talent solutions that strategically align industry and technical expertise with clients' business objectives and cultural needs. Our solutions include professional services, project, and talent solutions tailored to each client.

Salary:
$55-$63 per hour

Job Description:
This role is responsible for analyzing and synthesizing data to build holistic views of audiences, providing tactical support for direct channel and paid media campaigns, and uploading audiences into platforms. The ideal candidate will have experience with data analysis and manipulation tools, audience analysis, targeting, and segmentation strategies, as well as knowledge of paid media and direct channel activation platforms.

Requirements:
BA or equivalent work experience
Experience with a Marketing team within a large, matrix organization
Proficiency in SQL, Snowflake, Tableau, Excel, and other data analysis tools
Ability to translate insights and recommendations into presentations for various stakeholders