Marketing Strategist

We are seeking a skilled Marketing Strategist to join our team at Daniel Defense LLC.

This is an exciting opportunity for a creative and analytical professional to develop and execute marketing strategies that drive brand awareness, equity, and market share in the firearms industry.

• Develop and implement comprehensive brand strategies to increase brand presence and market share in the firearms industry.
• Collaborate with product development teams to ensure alignment of brand strategies with product offerings.
• Conduct market research and analyze consumer insights to identify market trends and opportunities.
• Plan and execute integrated marketing campaigns across various channels (digital, print, social media, events, etc.).
• Manage the creative development of marketing materials, including advertising, product packaging, and promotional content.
• Monitor and evaluate the performance of marketing campaigns and initiatives, providing insights and recommendations for optimization.

• Bachelor's degree in Marketing, Business Administration, or a related field and 5+ years of experience in brand management, marketing, or product marketing within the firearms or related industry.
• Previous experience in team management and leadership.
• Strong understanding of firearms market dynamics, customer preferences, and industry regulations.
• Excellent strategic thinking and analytical skills, with the ability to translate data into actionable insights.
• Creative mindset with a passion for developing innovative marketing campaigns.
• Proficient in project management and capable of handling multiple projects simultaneously.
• Strong communication and interpersonal skills, with the ability to collaborate effectively across teams.
• Demonstrated leadership capabilities and ability to influence stakeholders at all levels.

The estimated annual salary for this position is $ $83,800. This amount is based on national averages and may vary depending on location, experience, and other factors.

Daniel Defense is a leading manufacturer of high-quality weapon systems and accessories. Our company culture is built on a foundation of integrity, innovation, and excellence, and we're committed to providing our customers with the best possible products and services.