Strategic Marketing Director

1 day ago


Thomasville, North Carolina, United States New Hire Solutions Full time

At New Hire Solutions, we are seeking a highly skilled Marketing Manager to join our team. This exciting opportunity will involve developing and implementing comprehensive marketing strategies to enhance the firm's visibility and attract new clients.

Key Responsibilities:
  • Develop and execute innovative marketing plans to increase firm recognition and drive business growth
  • Oversee digital marketing efforts, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content creation
  • Collaborate with the legal team to ensure marketing materials align with legal advertising standards and effectively communicate the firm's value proposition
  • Monitor and analyze marketing campaign performance, using data-driven insights to optimize strategies and improve results
  • Coordinate with external vendors, such as advertising agencies and web designers, as needed
  • Develop and maintain the firm's brand identity, ensuring consistency across all platforms

This role requires a unique blend of creative and analytical skills, making it an ideal fit for a talented marketer with a passion for driving business success.

Requirements:
  • Bachelor's degree in Marketing, Business, Communications, or a related field is required
  • Minimum 1 year of experience in marketing, preferably in the legal or professional services industry
  • Experience with legal marketing, particularly within personal injury law, is highly valued
  • Familiarity with ethical rules and advertising guidelines for legal services is essential
  • Proficiency in digital marketing tools and platforms, including Google Ads, Google Analytics, social media management tools, email marketing software, and graphic design tools
  • Strong understanding of SEO best practices and content marketing strategies

We offer a competitive salary range of $19.00 - $28.00 per hour, along with a comprehensive benefits package and opportunities for professional growth and development.



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