Vice President of On Premise Marketing

1 week ago


Santa Monica, California, United States Red Bull North America Full time
Job Summary

We are seeking a seasoned marketing professional to lead our On Premise Marketing efforts. As Vice President of On Premise Marketing, you will be responsible for developing and executing a comprehensive marketing strategy that drives commercial growth across our On Premise channel.

Key Responsibilities
  • Develop and implement a marketing strategy that aligns with our business objectives and drives commercial growth
  • Lead the development of year-round segment and Key Account programming, supported by Brand-lead programming
  • Collaborate with Sales and Marketing leadership to ensure marketing strategies, programming, and events accelerate commercial growth across the entire On Premise channel
  • Oversee the On Premise Trade & Key Account Marketing, On Premise Festival & Event, Consumer & Industry Marketing, and regional On Premise Marketing departments
Requirements
  • 10+ years of experience in Marketing/Sales Management
  • Leadership experience
  • Experience with the On Premise channel, festival and events, brand marketing strategy, and the ability to find creative and unique solutions
  • Experience developing short to long-term strategic commercial marketing plans that improve business growth
  • In-depth knowledge of market research
  • Experience creating large-scale programs, campaigns, or projects
  • Bachelor's degree or equivalent work experience
  • Fluency in English, additional language skills an advantage
  • Travel 40-50%


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