Digital Marketing Strategist

19 hours ago


Dallas, Texas, United States LHH Recruitment Solutions Full time
Digital Marketing Specialist

LHH Recruitment Solutions is seeking a talented Digital Marketing Specialist to drive our online presence to new heights. As a key member of our team, you will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies to enhance brand awareness and drive website traffic.
  • Measure and analyze website traffic, identify trends, and optimize marketing campaigns using web analytics tools.
  • Plan and execute digital marketing campaigns, including SEO/SEM, marketing database, email, social media, and display advertising.
  • Design and maintain our social media presence, identifying trends and insights to optimize spend and performance.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical skills to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and vendor partners to evaluate emerging technologies and provide thought leadership.
Requirements:
  • Bachelor's degree in Marketing, Business, or a related field.
  • 2+ years of experience in digital marketing or advertising.
  • Proven experience in leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Solid knowledge of website analytics tools, such as Google Analytics.
  • Previous use of digital marketing platforms, such as Canva, Asana, and Hootsuite.
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
Benefits:
  • Health Insurance
  • Dental
  • Vision
  • Retirement Plan 401K
  • PTO
Salary:

$60,000-$75,000 per year

Pay Details: $60,000.00 to $75,000.00 per year

Search managed by: Nicole Boyd

Equal Opportunity Employer/Veterans/Disabled

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements.



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