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Community Health Marketing Specialist
2 months ago
Position Overview: Pivot Home Health is seeking a dedicated and experienced marketing and sales professional to enhance our outreach efforts in the Denver Metro Area. As a Medicare-certified agency, we are committed to building strong community relationships to drive referrals and expand our client base.
Key Responsibilities:
- Develop and execute a proactive sales strategy to generate leads.
- Facilitate communication regarding potential sales opportunities through various channels.
- Craft and implement a comprehensive marketing plan aimed at revenue growth and service expansion.
- Identify innovative solutions to meet the needs of clients and referral sources.
- Maintain an organized database of potential clients and referral contacts.
- Manage client relationships and ensure service excellence.
- Guide sales efforts to achieve occupancy targets.
- Oversee the sales pipeline, ensuring adherence to established processes.
- Create engaging content for marketing campaigns, presentations, and digital platforms.
- Coordinate events and meetings to strengthen relationships with key stakeholders.
- Analyze sales metrics and develop strategies for operational improvements.
- Collaborate with internal teams to optimize tools and technologies for business needs.
- Contribute to the enhancement of sales operations and project management.
- Perform additional duties as required.
Qualifications:
- Proven ability to thrive in a dynamic, startup-like environment.
- Exceptional organizational, interpersonal, and communication skills.
- Experience in health care, home care, or related fields with a focus on outside sales.
- Demonstrated success in generating Medicare referrals.
- Willingness to travel within the designated territory.
- Strong track record of increasing client census.
- Established relationships with healthcare providers and referral sources preferred.
- Familiarity with KanTime EMR is a plus.
Education and Experience: An associate's degree or equivalent experience in a related field is required. Candidates should possess a solid background in sales and marketing, particularly within the healthcare sector.
Work Environment: The role is primarily office-based, with moderate noise levels and minimal physical risk. Regular travel is expected to engage with clients and partners.
Physical Requirements: Candidates must be able to perform various physical tasks, including lifting up to 50 pounds and engaging in activities such as standing, walking, and reaching.