Digital Marketing Coordinator

4 days ago

Minnetonka, Minnesota, United States Apex Systems Full time
Job Title: Digital Marketing Specialist

This role is responsible for coordinating and distributing digital communications across the enterprise, delivering digital communications for the Marketing and Experience team.

Key Responsibilities:
  • Email Marketing Distribution: 70%
    • Manage existing email programs including Journey Builder and SMS Text (Mobile Connect)
    • Create email messages in Marketing Cloud by incorporating content into template
    • Create and distribute email messages including email content, mailing list, testing, schedule, and distribute
    • Manage email accounts content, assets, and schedule
  • SMS Text Distribution: 15%
    • Manage SMS Text communications through Salesforce Marketing Cloud Mobile Connect application
    • Serve as subject matter expert (SME) for SMS Text campaign strategy and development
    • Create and send bulk SMS Texts in support of consumer acquisition and retention efforts
    • Provide campaign performance results to stakeholders
  • Content Proofreading, Writing, and Editing: 15%
    • Proofread digital marketing communications content prior to publishing to ensure proper spelling and grammar
    • Edit proposed copy as part of the team, find typos, misspellings, or identify long, confusing copy
Requirements:
  • 2-3 years of experience in digital marketing communications
  • Knowledgeable with broadcast email and SMS text distribution
  • Knowledge of and experience working with email and SMS Texting platforms is a must
  • Experience with Marketing Cloud is a plus, as well as health care industry expertise
  • Writing and proven editorial skills are also a plus
Work Arrangement:

This position is approved for HUB.

HUB - The candidate is local and would be able to come into the office periodically for "heads-up" collaborative work or meetings.

Interview Structure:

Likely 2 rounds of interviews, plus the final interview/conversation with the TA recruiter.

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or.

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package.

Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.

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