Digital Campaign Strategist

23 hours ago


Atlanta, Georgia, United States Gray Television Full time

At Gray Television, we're seeking a highly motivated Digital Campaign Specialist to join our innovative team. As a key member of our digital media group, you'll play a critical role in overseeing campaigns managed by our partners and driving seamless executions and optimizations across various digital channels.

About Us

We are a leading media company that owns and operates high-quality stations in 113 television markets, reaching 36% of US television households. Our focus on training and development ensures we have the best and brightest employees in the business. We strive for excellence through technology upgrades and innovation in our markets.

Salary & Benefits

This position comes with a competitive salary range of $45,000 - $55,000/annually. In addition to a comprehensive benefits package, including:

  • Comprehensive Medical (Rx), Dental, and Vision Coverage
  • Health Savings Account with Company Contributions
  • Flexible Spending Account
  • Employer-paid Life and Disability Benefits
  • Paid Parental Leave Benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including Matching and Profit-sharing Contributions
  • Employee Assistance Program
  • Voluntary Benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and Supplemental Life Insurance Coverage
  • Paid Time Off, including Relocation PTO
Job Description

In this role, you'll work cross-functionally with Operations, Sales, and senior leadership to drive meaningful results for our clients. Key responsibilities include:

  • Providing customer service and acting as a point of contact for assigned stations and clients
  • Efficiently executing new and revised digital orders
  • Managing third-party vendor relationships to ensure seamless campaign execution
  • Monitoring scheduling, pacing, and implementation of advertising campaigns
  • Maintaining AdOps processes and best practices
Requirements

To succeed in this role, you'll need:

  • Bachelor's degree and 2 years of field experience
  • Highly motivated team player with superior communication skills
  • Ability to manage multiple projects simultaneously
  • Experience implementing and managing SEO and/or email marketing campaigns preferred


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