B2B Product Storyteller

6 days ago

Oakbrook Terrace, Illinois, United States Underwriting Solutions Full time
About the JobJob Description

We are seeking a skilled Product Marketing Coordinator to lead the creation and distribution of key marketing materials, including sell/product sheets, white papers, and other content. This role is responsible for conducting competitive research, staying updated on industry trends, and collaborating closely with sales and product teams to develop compelling messaging.

  • Main Responsibilities:
  • Conduct competitive research and keep the sales, marketing, and product teams up to date on market and industry developments.
  • Collaborate with various go-to-market (GTM) teams within sales and marketing to develop and execute integrated programs and customer messaging.
  • Develop deep insights into buyer needs and translate them into highly compelling messaging and positioning.
  • Tell product stories across multiple platforms with video, written content, presentations, and events.
Required Skills and Qualifications

To be successful in this role, you will need:

  • Bachelor's degree in marketing, communications, or a related field.
  • 2-3 years of B2B product marketing experience in a similar organization.
  • Experience with qualitative and quantitative research methods.
  • Proactive self-starter, capable of independently leading multiple projects in a fast-paced environment.

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