Social Media Content Creator

4 days ago

Austin, Texas, United States Brilliant PR & Marketing Full time
The successful candidate will have a strong affinity and familiarity with social media platforms, be an active social media user, and have a passion for staying up-to-date on the latest trends and developments in the industry. With a focus on creativity and innovation, this role is perfect for someone who is eager to learn and take on new challenges.

In this dynamic and fast-paced environment, you will be responsible for developing and implementing social media strategies that drive engagement and growth for our clients. This includes creating and distributing engaging content, supporting the creative process, and writing compelling social media captions that speak to the client's target audience.

As a key member of our team, you will contribute to brainstorming sessions, providing ideas for social media campaigns and content that align with client goals and objectives. You will also perform social media research on both competitive brands and the social media landscape as a whole and make recommendations accordingly.

This is an excellent opportunity to gain hands-on experience in social media strategy and content management. You will assist the team in designing, executing, and managing content across various platforms, including developing weekly and monthly editorial calendars to promote client brands on social media.

Requirements
To be successful in this role, you must be a rising sophomore, junior, or senior with previous internship experience in the social media marketing space. A 3.0 GPA or above is required, and you must be able to commit at least 15 hours a week during office hours (8-5 in your time zone).

Potential Responsibilities Include:
* Social Media Strategy and Content Management:
• Develop expertise in social media strategy, content management, and assist the team in the design, execution, and management of content across various platforms.
• Build weekly and monthly editorial calendars to promote client brands on various social media platforms.
• Ensure brand message consistency.

* Content Creation:
• Create and distribute content such as GIFs, infographics, videos, and photos on social media.
• Support in the creative process by designing graphics and producing short video content, such as reels and TikToks, to effectively showcase client products.
• Create compelling graphics to share across social channels.
• Write social media captions that speak to the client's target audience.
• Help create and edit short-form videos.
• Assist with photo/video shoots.

* Community Management:
• Assist in monitoring comments on social media posts, engaging with followers, and identifying and flagging posts where clients have been tagged or mentioned.
• Track social media engagement and utilize social listening to identify high-performing ideas and trends for scalability.
• Actively participate in community management and engagement, including responding to comments and DMs and searching for UGC on social media.

Estimated Salary: $25/hour (approximately $20,000/year).

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