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Theatre Marketing Visionary

1 week ago


New York, New York, United States A24 Full time
Company Overview
A24 is a renowned global entertainment company producing and distributing film, television, documentaries, music, publishing, and consumer products. Founded in New York in 2012, A24 has built a premium library of over 150 films and 50 TV series, garnering critical acclaim and commercial success with numerous awards, including Oscars, Golden Globes, and Emmys.

Salary
The target salary range for this position is between $90,000 and $120,000. Actual starting salary will depend on various considerations, including work experience, skills, specializations, and training. This role is also eligible for an annual performance bonus and employee benefits.

Job Description
We are seeking a skilled Marketing Director to lead the marketing strategy for our historic Off-Broadway theater, the Cherry Lane Theatre. The ideal candidate will develop and own the marketing strategy, roadmap, and objectives for the theatre's reopening, building unique and forward-looking marketing plans and creative materials for each individual piece of programming.

Key Responsibilities:
  • Develop and oversee the creation of all relevant marketing materials, including the website, social media, digital advertising, playbills, and posters in line with CLT brand guidelines and voice.
  • Foster community support to build awareness and buy-in across multiple stakeholder groups.
  • Collaborate with the managing director, programming director, and A24's in-house marketing team, as well as external partners and agencies as needed, to drive the best outcomes for our theater and projects.


Required Skills and Qualifications
The ideal candidate will possess:
  • 8+ years of relevant experience working in innovative marketing for the arts, ideally in live/performing arts.
  • Excellent creative instincts and design direction skills.
  • An entrepreneurial mentality and comfort with ambiguity.
  • Ability to think high-level and translate strategy into execution.
  • Knowledge of ticketing strategies and platforms.
  • Exceptional project management capabilities.
  • Strong interpersonal and communication skills.
  • An unflappable, solution-oriented team player mindset.
  • Proactive approach and willingness to take on a range of projects.
  • Humble, diligent, and resourceful attitude.
  • Passion for media and entertainment.


Benefits
This role offers a competitive salary, annual performance bonus, and employee benefits. We value diversity and encourage applications from candidates with diverse perspectives.