Marketing Innovation Leader

7 days ago


Santa Ana, California, United States Orange County's Credit Union Full time
Job Responsibilities:
  1. Develop and execute a comprehensive online marketing strategy that aligns with company goals.
  2. Oversee bold and breakthrough online creative campaigns that build brand awareness and motivates response/lead generation.
  3. Design and implement scalable lead generation programs to drive customer acquisition across all digital channels.
  4. Establish key performance indicators (KPIs) to measure marketing effectiveness and analyze data to gain insights into campaign performance.


Required Skills and Qualifications: MBA or Bachelor's degree in Marketing, Business, or related field preferred. 10+ years of progressive experience in online marketing leadership roles with a strong emphasis on strategic planning, branding, digital experiences/storytelling, lead generation, and media management.

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