Data Insights Director
4 weeks ago
ROLE SUMMARY
Havas Media Network North America is seeking a highly skilled Data Insights Director to join our Analytics Team. As a key member of our global community of 10,000 specialists, you will be responsible for working with account teams and clients to deliver client analytics, back-office analytics, and decision modeling. This includes report design, data capture development, and implementation processes.
KEY RESPONSIBILITIES
- Develop and implement advanced analytics techniques to drive business growth and improve client outcomes.
- Collaborate with internal stakeholders to design and develop client tools and services, such as modeling, dashboard development, and decision aids.
- Provide marketing performance analysis for client engagements, understanding client business goals and requirements.
- Work closely with senior leadership to identify and suggest solutions to improve departmental and team morale.
- Develop data strategies, including data capture, triggers, and decision-making processes.
- Partner with cross-functional teams to access information and create strategies for implementation.
- Lead the analytic group in project management and resource allocation.
- Cultivate strong relationships with staff, internal partners, and clients.
REQUIREMENTS
- 5+ years of experience in marketing analytics or business intelligence, with a focus on analytics.
- Experience working in a Media/Advertising agency is strongly preferred.
- Must have experience managing direct reports.
- Experience in the digital space is a must.
- Demonstrated ability to apply cutting-edge analytics techniques to business problems.
- Ability to translate data into insights that understand customer needs and behavioral drivers.
- Must be highly versed in analytic methodologies, including statistical modeling, segmentation, and value analysis.
WHO WE ARE
Havas Media Network North America is the Media Experience agency, delivering our brand promise through the Mx System. We focus on understanding the most meaningful media channels, moments, and brands that move consumers to action. Our global mission is to make a meaningful difference, starting at home. We prioritize our people's needs and the needs of our community, guided by our values of Taking the Lead, Having a Voice, and Showing We Care.
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