Marketing Generalist

7 days ago


Green Bay, Wisconsin, United States Kingsbury Full time
About the Role

We are seeking a highly skilled Marketing Generalist to join our team at Kingsbury, Inc. in Northeast Philadelphia, PA. As a Marketing Generalist, you will play a crucial role in developing and executing strategic marketing initiatives to promote our brand, products, and services.

Key Responsibilities
  • Develop and implement marketing strategies to achieve business objectives
  • Manage and execute marketing campaigns across various channels, including social media, email, and events
  • Collaborate with internal departments and external agencies to create advertising content and manage marketing budgets
  • Conduct market research to identify trends, demographics, and competitor activities
  • Stay up-to-date with the latest developments in the manufacturing industry and adjust marketing strategies accordingly
  • Monitor and report on marketing analytics and adjust strategies as needed
Requirements
  • Bachelor's degree in marketing, advertising, communications, or related field
  • Minimum 5 years of professional experience in marketing or a related field
  • Strong understanding of marketing technology, including social media and digital content creation
  • Excellent communication and project management skills
What We Offer
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment

Kingsbury, Inc. is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive environment for all employees.



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