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Digital Marketing Strategist

1 month ago

Peoria, Illinois, United States Carle Health Full time

Job Summary:

The Digital Marketing Strategist will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and customer engagement. This includes creating and implementing website content, managing SEO, and analyzing digital analytics to inform marketing decisions.

Key Responsibilities:

  • Develop and implement a digital marketing strategy that aligns with business objectives
  • Create and manage website content to engage customers and drive conversions
  • Manage SEO efforts to improve website visibility and drive organic traffic
  • Analyze digital analytics to inform marketing decisions and optimize campaign performance
  • Collaborate with cross-functional teams to ensure alignment and consistency in digital marketing efforts

Requirements:

  • Bachelor's degree in Marketing, Computer Science, or related field
  • Minimum 5 years of experience in digital marketing, with a focus on SEO and analytics
  • Strong understanding of digital marketing principles and best practices
  • Excellent communication and project management skills

What We Offer:

Carle Health is an equal opportunity employer and offers a competitive salary and benefits package to its employees.