Brand Strategist

Gel Press is a leading provider of innovative gel printing plates that empower artists to combine different facets of their creative personality into single, beautiful, and thoughtful works of original expression.

We are seeking a highly skilled Brand Manager to join our team. As a Brand Manager, you will be responsible for developing and executing marketing strategies that drive product adoption and brand growth. You will serve as an expert and resource on the Art Market portfolio for our sales force, investigate and leverage new or unexpressed customer needs, and collaborate cross-functionally with key stakeholders to drive results.

• Develop key marketing and educational ideas and creative assets to support product use and adoption
• Investigate and leverage new or unexpressed customer needs, leading to product/program strategic growth, new product opportunity, and brand improvements
• Coach team on the market positioning and strengths/weaknesses of key competitors
• Drive market segmentation and targeting methods to improve commercial efficiency and adoption
• Demonstrate financial acumen
• Hold self and team accountable to deliver high-quality results with passion, energy, and drive to meet business priorities
• Collaborate cross-functionally with key stakeholders across the organization to drive results

• At least 6 years of product management experience within the art goods industry
• Act as a people champion within and across the organization
• Premium omni-channel brands and consumer goods experience is strongly preferred
• Excellent agility and problem-solving skills
• Effectively build relationships cross-functionally to meet business goals and objectives
• Strong global product and merchandising strategy experience
• Innovative thinker who synthesizes consumer insights, macro trends, and competitive analysis to make informed product decisions

• Salary: $55k - $75k PA
• 401K
• Paid Time Off
• Medical Insurance Contribution

We are an equal opportunity employer and comply with all applicable laws and regulations regarding employment practices. If you need assistance or an accommodation, please contact us.