Programmatic Trading Specialist

We are excited to announce an exceptional career opportunity for an insightful and diligent Trader at our vibrant agency.

About Us:

Gregory Welteroth Advertising (GWA) is a national award-winning privately held advertising and marketing company that specializes in media buying strategy, cooperative retailer-based programs, and national branding campaigns. We are a Great Place to Work certified company that supports small businesses, large businesses, and boutique brands.

Job Summary:

We are seeking a highly skilled Programmatic Trader to join our performance-driven team responsible for optimizing and implementing programmatic buying strategies across multiple platforms. As a Programmatic Trader, you will be responsible for analyzing performance data, identifying trends, making data-driven decisions, forecasting market developments, and managing real-time bidding for our clients.

Key Responsibilities:

• Analyze performance data to identify trends and opportunities for growth
• Develop and implement data-driven strategies to optimize programmatic buying
• Forecast market developments and adjust buying strategies accordingly
• Manage real-time bidding for clients to maximize ROI
• Collaborate with cross-functional teams to ensure seamless execution of programmatic buying strategies

Requirements:

• Bachelor's degree in Marketing, Business, or a related field
• Proven experience as a Programmatic Trader or in a similar role in the digital marketing industry
• In-depth knowledge of Demand-Side Platforms (DSPs)
• Excellent analytical and strategic thinking skills
• Ability to handle multiple projects simultaneously and meet deadlines
• Strong communication and presentation skills
• Proficiency in data analysis and reporting tools

What We Offer:

• Hybrid workplace
• Medical, dental, and vision coverage
• 401K
• Pet insurance
• Employee Assistance Program
• PTO
• Progressive, inclusive culture
• Wellness programs
• Continuous Improvement Training

Why Join Us:

GWA is a dynamic and innovative company that values creativity, excellence, and teamwork. We offer a collaborative and supportive work environment that fosters growth and development. If you are a motivated and results-driven individual who is passionate about digital advertising, we encourage you to apply for this exciting opportunity.