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Visual Communication Specialist

2 months ago

Sheridan, Wyoming, United States Weatherby, Inc. Full time
Job Overview

Position Summary

This position is responsible for providing graphic design support across the Weatherby organization, aiming to inspire the aspirations of outdoor enthusiasts. Building strong relationships both internally and externally is crucial for delivering high-quality marketing materials.


Key Responsibilities

  • Ensure brand consistency in all produced artwork.
  • Create designs for packaging, manuals, warranty cards, literature, and advertisements.
  • Develop print-ready catalogs.
  • Design graphics for advertisements, signage, trade shows, and other marketing initiatives.
  • Oversee photography direction and manage in-house photography and editing.
  • Assist Digital Marketing with design, imagery, email, and manual requirements.
  • Organize and maintain digital and physical files for artwork and photo archives.
  • Communicate with customers, vendors, and partners regarding image requirements.
  • Coordinate with print vendors.
  • Support the sales team with presentation graphics and PowerPoint materials.
  • Design graphics for trade show booths.
  • Engage in special projects and additional duties as assigned.

Additional Responsibilities

  • Contribute to the development and upkeep of Weatherby branding and style guidelines.
  • Assist in creating Product Road Maps.
  • Support Digital Marketing initiatives with content and design.
  • Develop new advertising campaigns centered on Weatherby branding.
  • Maintain a technical data sheet repository for all Weatherby products.
  • Participate in weekly marketing strategy meetings.
  • Address all graphic and artistic requests.

Qualifications

To excel in this role, candidates must meet the following qualifications:

  • A Bachelor’s degree or equivalent experience in graphic design or a related field.
  • A minimum of two years of relevant experience in a professional setting.
  • Proficient in Adobe Creative Suite and Microsoft Office, with a commitment to staying current with software updates.
  • Strong organizational skills with a keen attention to detail.
  • Ability to manage multiple projects and meet deadlines with minimal supervision.
  • Excellent communication skills and a collaborative mindset.

Accountability and Performance Metrics

Achievement of objectives set by the Marketing Manager during performance evaluations.


Physical Requirements

This role primarily involves sedentary work, but may occasionally require standing, walking, and lifting up to 25 pounds. Specific vision abilities required include close vision, distance vision, color vision, and depth perception.


Work Environment

The work environment is typically an office setting with moderate noise levels, utilizing standard office equipment.


Equal Opportunity Employer

Weatherby is dedicated to fostering a diverse workplace and is proud to be an equal opportunity employer.