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Senior Creative Director
2 months ago
About Klick Health
Klick Health is a leading healthcare marketing agency that has been a pioneer in the industry since 1997. We're a dynamic and innovative company that's constantly evolving and growing. As a result, we're always looking for talented individuals to join our team and help us achieve our goals.
About Our Creative Craft
Our Creative team is a group of experienced and talented professionals who are passionate about creating innovative and effective marketing campaigns. We're a collaborative and supportive team that's dedicated to delivering high-quality work that meets the needs of our clients.
Role Description and Expectations
The Senior Creative Director will oversee the copy team from inception to final product and ensure quality of content and style to meet the client's marketing strategies and objectives. This role requires a strong understanding of the client's marketplace and the ability to evaluate work in light of current marketing environment and trends.
Key Accountabilities:
- Develop and implement effective marketing strategies that meet the client's goals and objectives.
- Lead and contribute in brainstorming sessions with stakeholders across meetings.
- Proactively anticipate and solve creative problems and make effective recommendations to CDs.
- Lead creative teams in the execution of ideas to a high standard of creative excellence.
- Provide feedback on creative approaches to communicate the client's message about the product for both the overall campaign.
- Oversee the creation of concept roughs for presentation to client, developing them into compelling and captivating presentations.
- Help set priorities and manage workloads so that assignments are completed within agreed upon time frames.
- Responsible for growing existing brands and participating in new business to generate additional revenue.
- Supervise and participate in all concept work for brands and new business pitches.
- Foster an environment of diversity and inclusion on the team.
- Manage and mentor direct reports on multiple brands; coaches, challenges, and provides opportunities for growth.
- Set expectations for the team and communicates and follows up when standards are not being met.
- Develop goals with each direct report and conducts performance reviews and regular 1:1s to provide coaching, support career plans, and provide learning opportunities that aligns people's growth to craft's people strategy.
- Demonstrate the ability to hire and retain highly capable people.
- Demonstrate full understanding of how budgets and schedules are applied for financial management.
- Develop strong relationships with all cross discipline leads.
- Advance knowledge and craft expertise in art, developing into a well-rounded creative.
- Develop and seek cross discipline learning from colleagues and vendors to ensure highest quality product within specified deadlines.
- Share experience and knowledge of the industry.
Key Requirements:
- Must be able to demonstrate effective oral and written communications skills.
- Strong interpersonal and collaboration skills.
- Exhibits sound judgment and decisive problem-solving ability.
- Ability to work well within a team setting.
- Ability to build client rapport and trust.
- Established presentation skills Managerial and leadership skills.
- Deep understanding of product challenges in relation to overall market.
- Complete understanding of market trends and marketing briefs.
- Pharmaceutical experience required. DTC. In-depth understanding of the assigned account, treatment category, clinical developments, and relevant physician specialties.
- Computer proficiency; solid knowledge of word text programs.
Education and Experience:
- Bachelor's Degree in Advertising/Marketing, Communications, Writing or related discipline preferred.
- 10+ years of experience in marketing/advertising business experience preferred.
- Comfort with and enthusiasm for integrating AI into your work.
