Visual Brand Manager

6 days ago


New York, New York, United States The Brand Guild Full time
Senior Social Media Manager Job Description
The Senior Social Media Manager at The Brand Guild will be responsible for leading the development and execution of a comprehensive social media strategy that drives business growth through engaging content and innovative strategies. This role requires a creative and strategic thinker with a deep understanding of brand storytelling, content creation, and audience engagement.

About the Role
This is an exceptional opportunity for a talented social media professional to join a dynamic team and make a significant impact on the brand's online presence. The ideal candidate will have a passion for trend forecasting, digital culture, and emerging creative movements, as well as a keen eye for detail and a pulse on emerging cultural and design trends.

Responsibilities
* Develop and execute a comprehensive social media strategy that aligns with the brand's overall goals and objectives
* Create high-end visual content, including short-form video, photography, GIFs, and graphic assets
* Lead and execute video shoots, video storytelling, and content styling to ensure a refined and modern aesthetic
* Develop best-in-class social templates, creative toolkits, and visual guidelines to scale content efficiently
* Identify and activate innovative storytelling formats to engage audiences in fresh and meaningful ways
* Manage day-to-day relationships with clients and oversee post scheduling, community management, and back-end reporting for assigned accounts

Requirements
* A minimum of 5 years of experience in social media, content creation, or digital marketing within a high-aesthetic agency environment (fashion, luxury, design, hospitality, beauty, etc.)
* Experience working in a client-facing role, preferably in an agency environment
* Portfolio of work showcasing expertise in visual storytelling and brand-building skills with a refined high-end taste level
* Hands-on experience with content production, video editing, and social media asset creation
* Proficiency in video editing and graphic design in Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) and/or Canva, CapCut, etc.
* Strong understanding of aesthetic-driven social media platforms (Instagram, TikTok, Pinterest, etc.)
* Passion for trend forecasting, digital culture, and emerging creative movements
* Proven ability to work cross-functionally with brand, creative, PR, and marketing teams

What We Offer
* An employee-centric company culture with opportunities for growth and development
* Fully paid medical, dental, and vision insurance, flexible spending accounts (FSA), disability insurance, life insurance, and a 401(k) with company match
* Comprehensive PTO package including days for vacation, sick leave, mental health, religious observance, bereavement, miscarriage, jury duty, and election-related volunteering
* Generous paid family leave and a flexible work model allowing employees to balance work and personal responsibilities

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