MMA Consultant, Analytics Expert

4 weeks ago


New York, New York, United States Ipsos Full time

About Ipsos MMA

Ipsos MMA is a leading provider of unified marketing and commercial measurement and optimization services. We help our clients achieve significant brand and marketplace advantages by leveraging our expertise in data management, software, and consulting.

As an MMA Consultant, Analytics, you will play a key role in driving consistent, incremental value for our clients by optimizing their marketing investments and simulating the future impact on sales and profit.

Key Responsibilities

  • Develop and implement data-driven solutions to drive marketing effectiveness and optimize investments
  • Analyze complex data sets and results to identify potential quality issues and anomalies
  • Collaborate with cross-functional teams to develop and implement business strategies
  • Stay up-to-date with industry trends and best practices in data science and analytics

Requirements

  • 5 years of experience in quantitative analytics with a focus on marketing mix modeling and commercial measurement
  • Strong analytical skills with ability to interpret results and convert them into insightful client value
  • Excellent communication skills with a demonstrated ability to translate data into a business story
  • BA, MA, MS in statistics, economics, operations research, quantitative marketing, engineering, or related fields

Growth Opportunities

Ipsos MMA offers a range of opportunities for advancement, including analytics and project management, product development and innovation, global client management, strategic consulting, and marketing and business development.

About Ipsos

Ipsos is one of the world's largest research companies, with a presence in 90 markets and over 75 different data-driven solutions. We help the biggest companies solve some of their biggest problems by providing research, data, and insights on their target markets.



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