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Product Marketing Associate

1 month ago

Farmington, Michigan, United States Integrity Marketing Group Full time
About the Role

The Associate Product Marketing Manager will be a key member of the Integrity Marketing Shared Services team, supporting the execution of marketing strategies to promote our health, life, and wealth product portfolios for Integrity and its partners.

This role will involve project management and coordination of marketing plans, creative briefs, communication of marketing campaigns, and coordination of event and council meetings.

Key Responsibilities
  • Manage assigned projects from strategy through execution and tracking/reporting, including creative workflow process for each product campaign initiative
  • Take accountability and ownership of projects, coordinating with internal team members to ensure timely and accurate execution of marketing projects
  • Support the development of strategic marketing documents, including marketing plans, creative briefs, and campaign timelines supporting product marketing efforts
  • Review developed materials and deliverables to ensure that the campaign execution aligns with developed strategies
  • Coordinate and create corporate presentations, distilling long-format content into a concise actionable plan
  • Manage communication calendar and email delivery for product campaigns provided to our Integrity partners
  • Arrange meetings with external parties to present work, collect feedback, and ensure projects meet expectations
Requirements
  • 3 to 5 years of experience in a project management marketing role, either agency, client-side, or consulting
  • Experience in a healthcare marketing, especially insurance industry marketing, is strongly preferred
  • Detail-oriented, highly organized, and demonstrates exceptional attention to detail in all aspects of the job, ensuring accuracy and integrity of content and communications
  • Strategic thinker, able to understand and distill information, prioritizing and organizing in a way that provides clear strategic direction
  • Strong communicator, well-spoken, and able to articulate ideas to internal and external stakeholders
  • Excellent knowledge of Microsoft Word, Excel, and PowerPoint
  • Experience with project management platforms, such as Asana
  • Self-motivated and willing to problem-solve
  • High energy, positive attitude, and a strong work ethic
About Integrity

Integrity is one of the nation's leading independent distributors of life, health, and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike.

We're driven by a singular purpose: to help people protect their life, health, and wealth so they can prepare for the good days ahead.

At Integrity, you can start a new career path in a family-like environment that's rewarding and cutting-edge. We put our people first, and we're proud of the work we do and the culture we've built, where we celebrate your hard work and support you daily.

Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career.

We offer a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind.

Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are - in person, over the phone, or online.

Our employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit our website.

Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law.

In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.