Content Strategist

3 days ago


Boston, Massachusetts, United States Skyword Full time
About the Role

We are a remote-first organization with a corporate office in Boston, MA. We are seeking a Senior Marketing Operations Professional to join our team. The ideal candidate will have 7-10 years of digital marketing experience and 3-5 years of search, social and content marketing experience.

Duties and Responsibilities
  1. Develop and execute marketing strategies across various channels, including digital advertising agencies or consultancies.
  2. Drive the execution of content marketing initiatives from start to finish, leveraging internal support and driving collaboration.
  3. Analyze performance data, customer insights, market analysis, and marketing best practices to build successful strategies, complete with formal proposals and recommendations on tactics.
  4. Partner with other client agency teams across CRM and social media performance marketing and web teams to design, test and evolve lead nurturing tactics.
  5. Working in partnership with Skyword's creative operations and editorial teams, develop creative briefs and guide creative direction to meet objectives for all content.
  6. Gather customer and market insights to inform overall content strategy - leading to increased customer conversions, and generating more qualified leads.
Benefits and Perks
  • A competitive market-based salary: $140,000 - $180,000 per year.
  • Medical, dental, vision, life, and disability insurance plans.
  • 401(k) Profit Sharing plan.
  • Flexible vacation time.
  • 12 paid holidays.
  • Volunteer days.
  • An open, friendly work environment.

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