Content Creator

3 weeks ago


Athens, Georgia, United States The Classic Center Full time

The Classic Center is seeking a highly skilled Content Creator to join our Marketing team. The ideal candidate will have a passion for crafting impactful digital content and amplifying our organization's voice.

As a Content Creator, you will play a pivotal role in shaping the online presence of The Classic Center. Your responsibilities will include creating compelling content, optimizing digital assets, and helping grow our owned media channels.

About The Role:

The Content Creator works under the daily supervision of the Communications Manager and is responsible for executing unpaid digital marketing initiatives. You will create engaging email campaigns, optimize website content, and monitor performance metrics like engagement and delivery rates.

Key Responsibilities:

  • Content Creation & Management: Write, edit, and proofread email campaigns, blog posts, website updates, and marketing materials.
  • Campaign Execution: Schedule and deploy email campaigns while monitoring performance metrics like engagement and delivery rates.
  • Website Management: Keep website content fresh, accurate, and optimized for SEO. Monitor traffic and identify improvement opportunities.
  • Analytics & Reporting: Track performance metrics for email, website, and blog content, presenting actionable insights to the team.
  • Collaboration: Partner with internal teams and external vendors to align content with organizational priorities and marketing strategies.
  • Innovation: Stay on top of digital marketing trends, experimenting with tools like A/B testing, personalization strategies, and user behavior analytics to enhance engagement.

What We're Looking For:

  • Educational Background: Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Experience: Proven expertise in content creation, email marketing, or digital marketing.
  • Technical Skills: Knowledge of SEO best practices, experience with analytics tools, and comfort with website and email management platforms.
  • Attention to Detail: A meticulous approach to writing, editing, and proofreading content.
  • Innovation & Adaptability: An eagerness to explore emerging trends and adapt strategies to reach diverse audiences effectively.

We estimate the annual salary for this position to be around $65,000, depending on experience and qualifications.

Benefits:

The Classic Center offers a competitive compensation package, including health insurance, retirement savings plan, and paid time off.



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