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Data Insights Analyst

2 months ago


Matthews, North Carolina, United States SellEthics Marketing Group Full time
Job Summary

The Associate Analytics & Insights Analyst role collaborates with our sales team and clients to organize and analyze data secured from industry platforms. This individual can utilize data to create compelling stories or narratives. Such professionals are often skilled in data analysis, visualization, and storytelling techniques. They can translate complex data sets into meaningful insights that can be easily understood and communicated. This data is used to build fact-based presentations that increase our client's brand share through category reviews, new item presentations, scorecards, dashboards, and ad-hoc analytics. This is an entry-level position.

Key Responsibilities
  • Data Analysis and Reporting: Utilize data and reporting tools to gather and analyze data. This involves extracting relevant information, manipulating, and organizing the data, and generating reports or visualizations.
  • Insightful Analysis: Conduct a thorough analysis of the collected data and provide meaningful insights. This may involve identifying data trends, patterns, and correlations to uncover opportunities or address challenges.
  • Category Reviews and Selling Stories: Create comprehensive category reviews that highlight the performance, opportunities, and challenges within specific product categories. Additionally, develop selling stories that leverage data insights to provide actionable recommendations for improving sales or market strategies.
  • Monthly Reports: Oversee the creation and updating of monthly reports that track key performance indicators (KPIs), sales metrics, and other relevant data. These reports will provide stakeholders with an overview of the business's performance and inform decision-making processes.
  • Special Projects: Manage special projects assigned by the Director of Analytics & Insights. These projects could involve conducting in-depth research, developing new analytical models or methodologies, or providing strategic recommendations to address specific business challenges.
Requirements
  • Education: A Bachelor's degree in Business, Analytics, or a related field is required. This provides the foundational knowledge and skills necessary for data analysis and understanding market dynamics.
  • Technical Skills: Proficiency in Microsoft Office tools such as Excel, PowerPoint, Access, PowerPivot, Power Query, and Outlook. Knowledge of Power BI would be a strong asset.
  • Communication and Collaboration: Strong communication skills are essential for this role. The ability to effectively communicate and interact with others verbally and in writing is crucial. Collaboration within the team is also important, as you will be working with different stakeholders to gather information, present findings, and provide insights.
  • Self-Motivation and Continuous Learning: As an analyst, you should be self-motivated and demonstrate a willingness to continue learning. The field of analytics is constantly evolving, and staying updated with new tools, techniques, and trends is crucial for delivering high-quality analysis and insights.
  • Office Environment and Full-Time Commitment: This role typically requires working in an office environment for at least 40 hours per week. You should be able to commit to these working hours and be comfortable working in an office setting.
  • Ability to Prioritize and Manage Multiple Assignments: The role may involve working on multiple assignments simultaneously. You should possess strong organizational skills and be able to prioritize tasks effectively to meet deadlines and deliver high-quality work.