Digital Marketing Specialist

4 days ago

Reston, Virginia, United States Pinnacle Advertising Full time
Paid Search Specialist Job Description

We are seeking a skilled Paid Search Specialist to join our team at Pinnacle Advertising. As a Paid Search Specialist, you will be responsible for setting up and maintaining multiple paid search campaigns in Google and Bing for a designated client list.

Key Responsibilities:

  • Set up and maintain multiple PPC campaigns in Google Ads & Bing Ads for multiple clients
  • Monitor, track and report on PPC campaigns
  • Manage and optimize client campaigns
  • Analyze website traffic and offer insights for improving campaigns
  • Complete keyword research
  • Complete competitor research
  • Communicate paid search results and data to account teams
  • Support the media lead on client needs as required
  • Manage campaigns with all bid strategies
  • Think critically and strategically when suggesting optimizations and provide rationale

Requirements:

  • Google Analytics and Google Ads and/or Bing experience preferred, but not required
  • Excellent organizational, written and verbal communication skills
  • Working knowledge of media billing platforms and media reconciliation workflows, a plus

Education and Experience:

  • Bachelor's Degree or higher in Media, Marketing, Business Analytics, Communications or related specialized field is required.
  • 1 year relevant experience building and managing paid search campaigns in Google and/or Bing
  • Proficient at Microsoft Excel
  • Automotive paid search experience, a plus
  • Google Analytics certification, a plus

About Pinnacle Advertising:

Pinnacle Advertising is a full-service strategic, future-forward, creative marketing agency. We drive retail traffic, build brands, craft strategy and persuade consumers to buy. We house a state-of-the-art production studio with the very best editors, producers, photographers, and videographers – delivering, up to the moment multi-channel content for our ambitious, fast-paced client teams.

Our office environment is a key driver of company culture and employee experience, so a regular in-office hybrid model is (T-TH in office and M and F remote) is required. This position is in either Schaumburg, IL location or Greater Scottsdale, Arizona.

BENEFITS OFFERED:

Stay Healthy: Medical: choose from 3 PPO plans or 1 HDHP with HSA; Dental, Vision

Feel Secure: Basic Life, Short and Long Term Disability, Legal Plan, ID Theft, Flex Spending Account, Transit benefits

Work life Balance: Flexible PTO, Paid company holidays, Floating Holiday, Paid Parental and Primary Caregiver leave, Employee Assistance Program (EAP)

Financial Wellness: Traditional and Roth 401(k) with a company match

We are committed to providing equal employment opportunities (EEO) to all employees and applicants without regard to race, color, ancestry, national origin, gender, gender identity, gender expression, sexual orientation, marital status, pregnancy, perceived pregnancy, childbirth, religion, age, disability, genetic information, veteran status, medical condition, or other characteristics protected by state or federal law.

  • Digital Marketing Specialist

    3 weeks ago

    Reston, Virginia, United States TekSynap Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly skilled Digital Marketing Specialist to join our dynamic team in Reston, VA.The ideal candidate will be responsible for developing and implementing digital marketing strategies to drive online traffic, engagement, and conversions.Key Responsibilities:Develop and execute digital marketing...

  • Digital Marketing Specialist

    3 weeks ago

    Reston, Virginia, United States TekSynap Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly skilled Digital Marketing Specialist to join our dynamic team in Reston, VA.Job Summary:The ideal candidate will be responsible for developing and implementing digital marketing strategies to drive online traffic, engagement, and conversions.Key Responsibilities:Develop and execute marketing...

  • Digital Marketing Specialist

    20 hours ago

    Reston, Virginia, United States Commerce Pundit Full time

    Unlock Your Potential as a Digital Marketing Specialist at Commerce PunditAt Commerce Pundit, we're dedicated to helping businesses thrive in the digital marketplace. As a Digital Marketing Specialist, you'll be part of a team that designs conversion-focused eCommerce websites and implements innovative marketing strategies to drive revenue for our...

  • Digital Marketing Specialist

    2 weeks ago

    Reston, Virginia, United States The Market Social Full time

    The Market Social is a dynamic and innovative company dedicated to driving growth and innovation in the digital landscape. We are seeking a talented and experienced Digital Marketing Specialist to join our team and take our digital presence to the next level.Job Description:We are looking for a skilled and creative Digital Marketing Specialist with a passion...

  • Digital Marketing Specialist

    3 days ago

    Reston, Virginia, United States Don Chelada Full time

    About Don CheladaDon Chelada is a leading manufacturer of authentic michelada mixes, dedicated to crafting bold and refreshing ingredients to enhance beer and cocktails. Our commitment to quality and innovation has made us a market leader in the industry.Job OpportunityWe are seeking a detail-oriented and motivated Junior Google Ads Specialist to join our...

  • Digital Marketing Specialist

    3 weeks ago

    Reston, Virginia, United States Don Chelada Full time

    About Don CheladaDon Chelada is a leading manufacturer of authentic michelada mixes, committed to crafting bold and refreshing ingredients to enhance beer and cocktails. Our products feature quality ingredients that elevate the flavor experience of food and beverages.Job OpportunityWe are seeking a detail-oriented and motivated Junior Google Ads Specialist...

  • Digital Marketing Specialist

    16 hours ago

    Reston, Virginia, United States ButlerTill Full time

    At Butler/Till, we're seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you'll be responsible for creating and executing effective digital marketing strategies across our client base. Your expertise in campaign management, social strategy, and performance monitoring will be essential in...

  • Digital Marketing Strategist

    5 days ago

    Reston, Virginia, United States Global Hub Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly skilled and motivated Digital Marketing Specialist to join our team at Global Hub. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies that drive brand awareness, engagement, and conversions.Key...

  • Digital Marketing Specialist

    5 days ago

    Reston, Virginia, United States Ultimate Staffing Full time

    {"title": "Digital Marketing Specialist", "description": "Drive Digital Marketing SuccessLocation: Westlake Village, CaliforniaPay range: $70-85K/annually Monday - Friday, 8am-5pm, on-site/fulltime/direct hire As a Digital Marketing Specialist, you will oversee and manage the execution of the social strategy and content in partnership with internal and...

  • Digital Marketing Strategist

    5 days ago

    Reston, Virginia, United States ARTICON Full time

    About ArticonWe are a dynamic company seeking a skilled Digital Marketing Specialist to join our team in Irvine, CA.Job SummaryThe Digital Marketing Specialist will be responsible for developing and implementing digital marketing campaigns, analyzing data to identify trends and insights, and collaborating with internal teams to create engaging content.Key...

  • Digital Marketing Strategist

    4 weeks ago

    Reston, Virginia, United States TekSynap Full time

    Digital Marketing SpecialistWe are seeking a highly skilled and motivated Digital Marketing Specialist to join our dynamic team in Reston, VA.The ideal candidate will be responsible for developing and implementing digital marketing strategies to drive online traffic, engagement, and conversions.This role requires a deep understanding of current digital...

  • Digital Marketing Strategist

    4 weeks ago

    Reston, Virginia, United States TekSynap Full time

    Job Title: Digital Marketing SpecialistWe are seeking a highly skilled Digital Marketing Specialist to join our dynamic team at TekSynap in Reston, VA.The ideal candidate will be responsible for developing and implementing digital marketing strategies to drive online traffic, engagement, and conversions.This role requires a deep understanding of current...

  • Digital Marketing and Design Specialist

    4 weeks ago

    Reston, Virginia, United States C2 Graphics Productivity Solutions Full time

    C2 Graphics Productivity Solutions is seeking a skilled Digital Marketing and Design Specialist to elevate brand presence and digital strategy. As a key member of our team, you will be responsible for developing and implementing digital marketing campaigns across various platforms, including social media, email, and search engines.Key...

  • Digital Marketing Specialist

    5 days ago

    Reston, Virginia, United States Research and Design Full time

    About Research and DesignWe are a women's clothing boutique chain with six locations in Western New York, offering a wide selection of on-trend brands and unique shopping experiences for our customers.Job SummaryWe are seeking a full-time Social Media Marketing Specialist / Graphic Designer to join our marketing team in the Buffalo-Niagara Falls Area. The...

  • Digital Marketing Strategist

    1 week ago

    Reston, Virginia, United States Exorus Full time

    Job Title: Digital SpecialistWe are seeking a highly skilled and results-driven Digital Specialist to lead our digital marketing efforts. The ideal candidate will have a passion for technology, a strong understanding of digital marketing strategies, and a proven track record of driving online engagement and sales.Key Responsibilities:Strategy Development:...

  • Digital Marketing Strategist

    3 days ago

    Reston, Virginia, United States 80Twenty Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Specialist to join our team at 80Twenty in Los Angeles. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies that drive awareness and engagement across the Americas.Key ResponsibilitiesCollaborate with the Regional Marketing...

  • Digital Marketing Specialist

    3 days ago

    Reston, Virginia, United States Collier Legal Search Full time

    We are seeking a highly skilled Social Media Marketing Specialist to join our team at Collier Legal Search.About the Role:Develop and execute a comprehensive social media strategy to engage target audiences and drive business results.Design and create high-quality content that resonates with our target audience.Monitor and analyze key metrics to inform...

  • Digital Marketing Strategist

    5 days ago

    Reston, Virginia, United States VisaNation Full time

    Marketing Growth SpecialistVisaNation is seeking a highly skilled Marketing Growth Specialist to drive the growth of our organic traffic and conversions. As a key member of our team, you will help develop and implement the overall marketing strategy for our startup.Key Responsibilities:Develop and execute digital marketing strategies across all channels,...

  • Digital Marketing Specialist

    5 days ago

    Reston, Virginia, United States Skoopmarketing Full time

    About Skoop MarketingSkoop Marketing is a leading provider of social media marketing services, specializing in creating engaging and approachable content for their clients. Their team of experts offers a range of services, including content creation, social media platform management, and marketing analytics.Job DescriptionWe are seeking a highly skilled...

  • Digital Marketing Strategist

    3 weeks ago

    Reston, Virginia, United States VisaNation Full time

    Marketing Growth SpecialistVisaNation is seeking a highly skilled Marketing Growth Specialist to drive the growth of our organic traffic and conversions. As a key member of our team, you will help develop and implement the overall marketing strategy for our startup.Key Responsibilities:Develop and execute digital marketing strategies across all channels,...