Digital Commerce Strategist
1 week ago
We are a fast-paced and innovative company in the consumer electronics space. Our mission is to bring cutting-edge products like kids' tablets, drones, and smart toys to market.
Job OverviewThis role requires a seasoned e-commerce leader with expertise in driving direct-to-consumer (DTC) growth through digital transformation. You will be responsible for developing and executing a comprehensive e-commerce strategy that aligns with our brand vision and market trends.
Key Responsibilities- DTC Growth: Own key performance metrics such as traffic, conversion rates, customer acquisition costs, and customer lifetime value. Manage expenses and achieve financial targets.
- Strategy Development: Craft and implement a DTC e-commerce strategy aligned with our brand vision and market trends. Identify growth opportunities and launch new initiatives.
- Digital Brand Experience: Collaborate with marketing to create engaging stories across digital channels and ensure a rich, seamless online brand experience.
- Team Leadership: Lead a team to execute top-tier merchandising, content planning, and execution across all digital platforms. Oversee the strategic marketing, merchandising, and assortment vision for our digital storefront including oversight of core and innovation products in alignment with brand marketing efforts.
- Cross-Functional Collaboration: Partner with departments like marketing, design, and customer service to ensure smooth operations across all channels.
- Optimize Performance: Monitor and analyze site performance to adjust e-merchandising plans and improve user experience and conversions.
- Bachelor's degree in Business, Marketing, or related field.
- 10+ years of e-commerce experience (Amazon, Walmart, Shopify, Google Analytics).
- 8+ years of experience in merchandising, marketing, or content creation.
- Strong communication, project management, and collaborative skills.
- Ability to interpret data and translate insights into action.
- Comfortable multitasking in a fast-paced environment.
- Proficient in digital marketing tools (SEO, SEM, CRM, social media).
- Bilingual in Mandarin required.
$120,000 - $160,000 per year, depending on experience and qualifications.
Benefits- 401(k) plan
- Dental insurance
- Employee discounts
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
- Lead e-commerce innovation for a growing brand in the consumer electronics space.
- Collaborate with a dynamic, creative team.
- Shape the digital landscape for cutting-edge products.
- Drive growth in an environment where your contributions make a tangible impact.
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