Influencer Marketing Strategist

7 days ago


New York, New York, United States Highwire Full time

About Highwire: A Modern Communications Agency

Job Overview

We're seeking a seasoned Influencer Marketing Strategist to lead our influencer marketing practice and integrate it with digital marketing and strategic communications programs to drive impact for our clients.

Salary Range

$175,000 - $249,000 per year. Compensation is based on relevant experience, knowledge, skills, other job-related qualifications, and geography.

Key Responsibilities:
  • Develop and execute a comprehensive influencer marketing and social media strategy that aligns with clients' broader communications and business goals.
  • Stay at the forefront of influencer marketing and social media trends, platforms, and tools, ensuring Highwire remains an industry leader in both spaces.
  • Innovate Highwire's approach by integrating influencer marketing with social media, maximizing engagement and impact.
  • Recommend influencer marketing platforms for internal adoption and ongoing partnerships.
  • Demonstrate an evidence-based opinion on the future of influencer marketing, campaign integration, and brand/executive collaborations.
  • Represent the agency through thought leadership, speaking engagements, and attendance at relevant industry events.
Required Skills and Qualifications:
  • 12+ years of experience in influencer marketing, social media strategy, digital marketing, or communications, with a proven track record in a leadership role.
  • Expertise in identifying, engaging, and managing relationships with influencers across multiple platforms, along with deep knowledge of social media strategy and execution.
  • Demonstrated experience leading and growing influencer marketing and social media programs within an agency environment.
  • Strong client-facing skills, with experience building, retaining, and growing senior-level client relationships.
  • Proven ability to develop and execute data-driven influencer and social media strategies that generate measurable business outcomes.
Benefits:
  • Competitive salary.
  • Mertit-based bonuses and promotions.
  • Hybrid work model to suit your schedule and lifestyle.
  • Excellent vacation policy including extended break for summer and winter holiday.
  • Paid parental leave.
  • Commuter benefit.
  • Home office equipment stipend.
  • Growth Mindset Stipend of $100 annually for books, exhibitions, etc.
  • Cell phone reimbursement.
  • Wellness benefit.
  • Donation Match.
  • Full-time writing Coach.
  • Mentorship.
  • Monthly recognition programs.
  • Employee referral bonus.
  • New business referral bonus.


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